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Gruppo 18

+Area

+Benchmarks

+Personas•

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Karen – Loyal customer

Rebecca – Young visitor

Bob – Casual costumer

Matilde - Collector

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Tasks

Tasks: Personas

+Product security and details

+ Security

+Sort by category

+ Categories

+ Categories

+Games and Videos

+ Games

+ Videos

+Shipping

Click: 4

+ Shipping

+Store location

+ Store location

+Languages

+Kiviat Analysis•

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+Mattel

+Hasbro

+Bandai

+Comparison

+Parameters of the analysis

+Benchmarks

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+BandaiStore location

+HasbroStore location

+BandaiProduct detail

+HasbroProduct detail

+Mattel

+ First studies

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