SHOP Berlin AW15

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Page 56

SMART GUYS:

where to fnd the city’s most

exciting menswear

BERLIN | БЕРЛИН | 柏林 | برلي

ein Schweizer Traditionsunternehmenund eines der führenden Häuser fürUhren und Schmuck in Europa.In unseren Berliner Geschäften amKurfürstendamm und in der Friedrich-straße erwartet Sie eine große Auswahlan Luxus-Uhrenmarken sowie exquisiteSchmuckstücke und ein erstklassigerService.

Willkommen bei Bucherer,

a Swiss company with a long traditionand one of the leading establishmentsfor watches and jewellery in Europe.In our Berlin stores located at Kurfürsten-damm and at Friedrichstrasse you willfind a broad selection of luxury watchbrands and exquisite jewellery, as wellas first-class service.

Welcome to Bucherer,

Berlin Friedrichstraße 176-179Kurfürstendamm 45

WATCHES JEWELRY GEMS

und viele mehrand many more

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Berlin Dusseldorf Frankfurt Hamburg Munich Nuremberg | BaselBern Davos Geneva Interlaken Lausanne Locarno Lugano LucerneSt. Gallen St. Moritz Zermatt Zurich | Vienna | Paris | bucherer.com

For more than a century the KaDeWe has been regarded as

one of the world’s leading department stores, comparable to

premier establishments such as Galeries Lafayette in Paris or

Harrods in London. It ofers an exquisite and exclusive shopping

experience, and is an outstanding innovator in generating new

ideas for the department stores of the 21st century.

KaDeWe shows a keen eye and excellent intuition in spotting future trends

as well as selecting exclusive products, which are presented in artfully

decorated window displays. KaDeWe ofers the ultimate shopping experience

on eight foors and a total foor space of 64,000 m². Te ground foor includes

the beauty department, along with 4,000 m² devoted to luxury labels, watches

and jewellery, along with a full range of high-end accessories from international

brands such as Céline, Hermès, Louis Vuitton, Chanel, Gucci, Dior, Prada,

Miu Miu, Fendi, Tod’s, Tifany & Co., Bulgari, Vertu, Chopard and Saint Laurent.

The Home & Living area on the 4th floor features

an exquisite collection of products to meet all your

needs in these areas. Te 5th foor is the place to fnd

high-quality writing utensils, luggage, fine leather

goods for business and a gifs shop. Te 1,250 m² toy

department is certain to make any child’s heart beat

faster.

The 3rd floor delights you with a world entitled

“The Lof”. Tis area shows an impressive women’s

shoe department and an extensive handbag and

accessories section. A new undergarments, lingerie

and hosiery department alongside an area for high-

quality children’s wear complete the 3rd foor.

Te designer and fashion sections located

on the 1st (men’s apparel) and 2nd (women)

foor are spread over 20,000 m² and satisfy

all your fashion needs.

The Luxury Boulevard and Beauty

department on the ground foor include

a full range of international high-end

brands such as Chanel, Dior, Yves Saint

Laurent, Prada and many more.

On the 6th floor you will find Europe’s largest

gourmet food selection. Discerning customers can

choose from over 34,000 products, including 3,400

wines from around the world, a fne assortment of

champagne, 1,300 varieties of cheese and around

1,200 deli sausage and ham specialities, as well as an

assortment of 450 pralines. This is complimented

by an exclusive selection of fish and other seafood

specialities, the legendary KaDeWe oyster bar and

over 30 other gourmet stands.

PERSONAL SHOPPER

We will happily provide you with a Personal Shopper who will accompany, serve and expertly advise you

throughout your visit to KaDeWe. Our VIP Service specialists will make your shopping trip into a unique

individual experience. We cater specifcally to your personal preferences, ideas and wishes. Afer an informal

discussion and a thorough image consultation, we compile an exclusive selection just for you, from which

you can pick out and try on your favourite items. Enjoy your visit to our store in a private atmosphere & with

a sparkling glass of champagne or a stimulating espresso.

For further information, please contact us on +49 30 2121 2554 or E-Mail: [email protected]

SERVICES

TIME IS A LUXURY NOWADAYS,

SO LET US MAKE TIME FOR YOU!

In addition, the KaDeWe is delighted to ofer you many other exklusive services, such as:

PORTER

Our porter is available during the week from midday and on Saturdays from 11 am. He will carry your shopping

for you free of charge from the checkout to your car in the car park or to your taxi. If required, please speak

to our checkout assistants.

CLOAKROOM AND LUGGAGE STORAGE

You can leave your coats and jackets as well as your shopping at our Service Centre on the 3rd foor free of

charge - 20 m across from the bridge on the 3rd Floor to the car park 1.

For further information, please contact +49 30 2121 2506.

GIFT-WRAPPING SERVICES

Our expertise is to make even the smallest gif stand out. Te packing/gif-wrapping service is in the Service

Center on the 3rd Floor (bridge to car park I). Personalised packaging requests can be carried out at an extra

cost on the 6th foor.

BEAUTY LOUNGES & SERVICES

Te exclusive wellness & treatment area provides relief from the stresses of the day and beckons you into the

world of the senses. Indulge yourself with the latest treatments and professional services that are available

from our beauty specialists in our beauty lounges. In addition, whether you need a wellness manicure and

pedicure, a new Make-up or a perfect hair-styling, all beauty treatments are carried out at KaDeWe with total

care and professionalism. For further information, contact our customer service.

COMPLIMENTARY WIFI

Simply log-in while you are visiting the KaDeWe and enjoy complimentary wireless internet connection for

up to 3 hours.

CUSTOMER SERVICES

If there is a problem with your purchase in KaDeWe, we will do everything possible to correct the situation

quickly, simply and to your fullest satisfaction. Should you have any questions, suggestions or complaints,

our customer services on the 5th foor are always willing to listen. Our top priority is to fulfl your every wish

and to always do better for you.

For further information, please call +49 30 2121 2053.

TOURS OF THE LEGENDARY KADEWE

Explore the legendary KaDeWe and learn lots of interesting things, from its beginnings to the department

store’s presence today. We would like to accompany you and your guests on an individual tour, which ofers

you an introduction to an unforgettable shopping experience. Simply call our customer service too book

your personal tour (Phone: +49 30 2121 2053).

TAX FREE AVAILABLE AT EACH CASH POINT.

IMMEDIATE CASH BACK ON THE 5TH FLOOR.

Currency choice available, which allows you to pay in your own currency.

KaDeWe Berlin ∙ Tauentzienstraße 21 - 24 ∙ 10789 Berlin ∙ Telefon +49 30 2121 0 ∙ www.kadewe.de

Opening Hours: Mon - Tur 10 am – 8 pm, Fri 10 am – 9 pm, Sat 9.30 am – 8 pm

BRANDS

Discover a wide selection of international brands, such as ...

CHRIST jewellers and watchmakers in Berlin

Einkaufszentrum Hallen am Borsigturm (Tegel) · Eastgate Center Berlin · Einkaufszentrum Das Schloss (Steglitz) ·

Forum Köpenick Gesundbrunnen-Center (Wedding) · Gropius-Passagen (Neukölln) · Boulevard Berlin ·

Leipziger Platz Quartier · Havel-Park (Dallgow) · Potsdamer Platz Arkaden · Shoppingcenter Alexa · Spandau Arcaden ·

Tauentzienstraße 21-24 (inside KaDeWe) · Wilmersdorfer Arcaden

www.christ.de

CHRIST DIAMONDS �કǄ200 䒐 CHRIST ϧप刧偹ᖋ㊁ˈ

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Welcome to Berlin

Whether you are travelling for business or pleasure, we can help you

discover the very best of this vibrant European capital. Berlin has much

to ofer, as our guide on page 83 reveals. Readers who appreciate cutting-

edge menswear will enjoy our feature on page 56, and in this issue we

also highlight the city’s leading concept stores.

SHOP is part of Global Blue, the Tax Free Shopping market leader

that helps you save up to 14.5% when shopping in Germany. We publish

guides to over 40 destinations across Europe and Asia. Our international

insider knowledge means we are ideally placed to tell you about the top

global brands you’ll fnd in Berlin. For the very latest information, visit

globalblue.com.

Be sure to sign up for your free SHOP TAX FREE Card for the

simplest way to shop tax free without flling in Tax Free Forms by hand,

and enjoy exclusive members-only discounts and promotions too: visit

globalblue.com/join.

Emma Cheevers

EDITOR’S LETTER

16

Athens and Thessaloniki

Austria

Austrian Alps

Barcelona

Belgium

Berlin

Cologne

Copenhagen

Чехия

Düsseldorf

Estonia

Frankfurt

French Riviera

دليل ألانيا德国指南

Германия

Gothenburg

Hamburg

Hanover

Helsinki Area

Holland

Istanbul

Italy

Japan

Lake Saimaa

Lebanon

London

Madrid

Malaysia

Milan

Munich

Nuremburg

Oslo

Paris

巴黎

Portugal

Prague

Riga

Rimini and Riccione

Rome

Seoul

Singapore

Stockholm

Stuttgart

Switzerland

Vienna

Vilnius

@shopcontent/globalblue /globalblue@环球蓝联-GlobalBlue

@GlobalBlue /GlobalBlue/GlobalBlueRu

ILLU

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: IS

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OYSTER PERPETUAL DATEJUST 31

BERLINAM ALEXANDER-PLATZ

Welcome to your GALERIA Kaufhof

A huge store packed with exclusive

brands and the latest trends in a set-

ting which combines tradition with mo-

dernity. Experience an inspiring variety

of product displays which cover an area

of 36,000 m² and make shopping a

pleasure. Visit one of Europe`s most

state-of-the-art department stores in

the heart of Berlin, surrounded by

sightseeing highlights: the television

tower, Hackescher Markt, Museum

Island, Gendarmenmarkt and Branden-

burger Gate. Enjoy the view on the

Red Town Hall or Alexanderplatz from

our restaurant. If you come from a

country outside the EU, please enjoy

tax-free shopping at GALERIA Kaufhof!

We also offer the service City Refund

and pay out all your German Tax Free

Forms.

Please scan the QR-code with your smart-

phone to get more information about your

GALERIA store Berlin, Alexanderplatz.

GALERIA Kaufhof...

... makes you fall in

love with Germany

galeria-kaufhof.deGALERIA Kaufhof GmbH, Leonhard-Tietz-Str. 1, 50676 Cologne

CONTRIBUTORS

22

Milkha Lala

Milkha Lala, one of SHOP’s

artworking assistants, has

studied fne art, photography

and flm. An avid follower

of digital arts and cinema,

his interests include Beat

Generation authors, vintage

guitars and Italian food.

Isabella Redmond Styles

Isabella Redmond Styles,

SHOP’s city guide and

lifestyle editor, studied

at the London College of

Fashion and has written for

publications including the

Daily Mail, Hufngton Post

and Easy Living.

Josie Thaddeus-Johns

Freelance writer, editor and

blogger Josie Thaddeus-

Johns is based in Berlin

and contributes to various

publications. For this edition

of SHOP Berlin, she has

visited the city’s exciting new

retail concept, the Store.

Miguel Montaner

Illustrator Miguel Montaner

created this season’s cover

for SHOP Berlin. Miguel’s

bold, simple and colourful

compositions made him

the perfect choice for our

cover, which is based on

our feature about Berlin’s

thriving menswear scene

(page 56). The illustration

shows a stylishly dressed man

whose tie pin is in the shape

of the Berlin Fernsehturm

(TV tower); the tower is set

against the city skyline which

is depicted on his tie. Miguel’s

previous clients include the

New York Times, the Royal

Academy of Arts and Adweek

magazine among others.

Explore our archive of cover

illustrations at globalblue.com/

covers.

globalblue.com

ILL

US

TR

AT

ION

: MIG

UE

L M

ON

TAN

ER

Then you’ve come to the right place at C&A. Awaiting you here are the latest trends, ranging from sporty to elegant, as well as a truly special shopping experience. We offer our customers a large selection of ladies’, men’s and children’s fashions – of course always of the highest quality and at extremely low prices.

facebook.com/ca

In the mood for fashion?

visit us: www.canda.com

Berlin Kurfürstendamm 227-229 • Alexanderplatz 1 • Steglitz, Schlossstraße 17a

Вы любите моду?Тогда посетите магазины C&A. В наших торговых

центрах вас ожидают товары новейших трендов

в любом стиле от спортивного до элегантного.

Шоппинг в них станет для вас событием особого

рода. У нас вы найдете широкий ассортимент

модной женской, мужской и детской одежды –

конечно же лучшего качества и по самым

привлекательным ценам.

هل أنت راغب بآخر الصيحات؟

إذا ستسعد بما تقدمه محلت C&A. ستجدون لدينا أخر صيحات الموضة،

من ملبس السبور إلى قمة الناقة. وماعليكم إل أن تتمتعوا بالتسوق في

محلتنا. لقد عودنا زبائننا الكرام على تشكيلة واسعة من ملبس السيدات

والرجال والطفال ذات النوعية العالية وبأفضل الثمان .

26

SHOP FLOOR

Disclaimer: SHOP magazine is published by Global Blue Group. All rights reserved. Reproduction in whole or part is strictly prohibited. Whilst every care is made to ensure all of the information is correct, Global Blue cannot be held responsible for any changes in information that may occur afer publication. Global Blue shall not be liable for any damage, loss, injury or inconvenience arising out of, or in connection with, the contents of the guide. All rights reserved. ©2015 Global Blue

E DI TOR I A L

Editor-in-chief

Emma Cheevers

PU BL I SH I NG

Publisher

James Morris

Managing editor

Sally McIlhone

Cover illustrator

Miguel Montaner

Contributors

Maria Kirchen-Hill, Josh Sims,

Josie Thaddeus-Johns

Production editor

Caterina Mazzolai

Acting production editor

Ruairidh Pritchard

Production assistant

Katie Muxworthy

Features editor

Verity Hogan

City guide and lifestyle editor

Isabella Redmond Styles

Fashion editor

Ximena Daneri

News editor

Hannah Lewis

Fashion and news assistant

Theresa Harold

Fashion coordinator

Fani Mari

Chief sub-editor

Hester Lacey

Copy editors

Katie Davis, Sue Flook, Claire Gervat,

Ann Morphew, Harriet O’Brien

Picture editor

Kirsty Andrews

Creative editor/

deputy picture editor

Sarah Beyts

Assistant picture editor

Grace Bird

Picture assistants

Mónica R Goya, Charlotte Rogers

Art direction

Design by S-T

Artwork editor

Simon Thompson

Artworking assistants

Aaron Carline, Dionne Hélène,

Milkha Lala

Artworking intern

Tom Knight

GL OBA L BLU E GE R M A N Y

Head of commercial Europe/Latin America

Pier Francesco Nervini

Head of commercial Central Europe

Ronald Christen

Marketing sales manager

Michael Mauerhoff

Sales manager

Pino Dufter

Global Blue Germany,

Vogelsanger Weg 38,

40470 Düsseldorf,

[email protected]

Regional tourist office

Berlin Tourismus & Kongress GmbH,

Am Karlsbad 11,

10785 Berlin,

+49 (0)30 250025,

visitberlin.de

Online managing editor

Kirsty Welsh

Online production assistant

Marina Nelson

Online writer

Emily Scrivener

Chinese editor

Yuan Fang

Associate Chinese editor

Junjie Dou

Chinese contributing editor

Qingya He

Chinese editorial assistants

Yunhan Fang, Yangzi Liang

Chinese translators

Yin Shi, Chenguang Yi,

Aiyang Zou

Russian editor

Anastasia Nemchenok

Russian editorial assistant

Karina Starobina

Russian translators

Diana Fitkulina, Teena Garnik,

Gary Ramazanov

Arabic editor

Haneen Malaeb

Print

Dane Consultancy

Commercial editor

Gemma Latham

Commercial artworking assistant

Samantha Junak

Commercial artworking intern

Kiranjeet Kaur

AVP business development manager

Patrice Janet

Head of digital

Eamonn Leacy

Digital campaign manager

Nina Kobalia

Digital marketing assistant

Anastasia Budieva

Product manager

Devesh Sankadecha

Production assistant

Sammy Ha

Developer

Mohammed Hakki

Digital production manager

Andrew Lugton

Advertising and partnership manager

Riccardo Canini

Distribution and partnerships

manager

Lara Osuna

Chief executive officer

Jacques Stern

SHOP is published by

Global Blue

Group headquarters

Global Blue SA,

Route de Crassier 7,

CH-1262 Eysins, Switzerland

Corporate registration number

5565726923

globalblue.com

[email protected]

CONTENTS

28

p.64

Above: Markus Lupfer’s latest collection took inspiration from the idea of a secret garden

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56 Cover Story: Independent Spirit

From cutting-edge clothing by new

designers to unworn vintage items, Berlin’s

menswear scene is thriving, says Josh Sims

64 Sparkle And Shine

Designer Markus Lupfer brings a welcome

dose of fun to the fashion scene. He talks to

Sally McIlhone about his latest collections

and his inspirations

70 Stunning Concept

A groundbreaking lifestyle destination

has opened in the Mitte district. Josie

Thaddeus-Johns spends a day exploring

the Store

PRODUCTS

32 Check Out

SHOP selects a standout piece from Berlin

this season

34 My Favourites

Hristiyana Vucheva from VOJD Studios

and designer Frank Leder reveal their top

tips for autumn/winter 2015/16

38 Products

Key looks for the season, from fashion and

footwear to jewellery and accessories

N E WS

44 Shop Window

One store not to be missed in Berlin

46 News

Seasonal updates on shops, services and

new products

CONTENTS

30

ONLINE

ENGLISH | Р УС СКИЙ | 中文

The latest in luxury shopping and travel is updated every day at globalblue.com

Follow the Global Blue editors

on the move for up-to-the-

minute shopping tips and

insider information.

@shopcontent

/globalblue

/globalblue

@环球蓝联-GlobalBlue

@GlobalBlue

/GlobalBlue

/GlobalBlueRu

GET SOCIAL

T R A NSL AT IONS102 Русский Перевод 107 美文翻译

113

SOU V E N I R114 The essential item to bring home

E X PE R I E NCE76 Fresh Options

Juice bars ofering tasty and healthy drinks are springing up around Berlin. Theresa Harold visits a selection of the best

GU I DE83 Maps and guides to the key shopping areas

of Berlin, plus SHOP’s unique view of the city’s sights

E SSE N T I A L S101 How To Shop Tax Free

The simple steps to saving money on your shopping

FASHION

COMPETITIONS

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32 | PRODUC TS

Save up to 14.5% by shopping tax free, see page 101

Made from high-quality leather, the bag has fve interior pockets to keep your valuables organised as well as a top zip closure for added security. Whether you’re looking for a colour-pop statement bag or need a chic, understated tote for everyday use, one bag can now meet all of your requirements. hlMCM Roboter Series tote, €875, MCM, Kurfürstendamm 186, 10707 Berlin, +49 (0)30 2849 3793, mcmworldwide.com

* for map go to page 88

THE TOTAL TOTE

We may have found the perfect shopping bag in this colourful two-faced tote from German accessories specialist MCM. Roomy and practical, the bag has two very diferent yet equally stylish designs. On one side is this colourful combination of metallic elements, paintbox brights and bold stripes. Turn the bag around to reveal a more subdued aesthetic, with smudgy stripes in classic tan and black.

CHECK OUT

THEY CHANGED THE WORLD.

NOT THE SHIRT.

GA

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S H I R T M A K E R S S I N C E 1 9 4 9

GANT STORES BERLIN

BIKINI BERLIN BUDAPESTER STR. 44 & QUARTIER 206 FRIEDRICHSTR. 71

MALL OF BERLIN LEIPZIGER PLATZ

TRACY K. SMITH

PULITZER PRIZE WINNER

WEARING THE ICONIC GANT SHIRT,

LAUNCHED AT EAST COAST

UNIVERSITIES IN 1949.

Hristiyana Vucheva is the creative director of VOJD Studios, a Berlin-based label that uses innovative techniques such as 3D printing to create unusual and beautiful jewellery. Here, she shares some of her tips for the season with Ximena Daneri

vojdstudios.com

2. ‘I always need to have a pen to hand, so I wouldn’t mind upgrading to an exquisite writing instrument like this one’Montblanc Meisterstück Solitaire

Geometric Dimension LeGrand

fountain pen, price on request,Montblanc, Friedrichstrasse 80, 10117 Berlin, +49 (0)30 2038 8350, montblanc.com

MY FAVOURITES:

HRISTIYANA VUCHEVA

34 | PRODUC TS


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1. ‘I love velvet and am looking forward to the revival of velvet garments this season at Giorgio Armani’ Giorgio Armani,Kurfürstendamm 54, 10707 Berlin, +49 (0)30 2148 0741,armani.com

1

3. ‘A favourite shop is & Other Stories. Its garments are high quality and afordable, the shopping experience is very good and it has the interior of an upscale concept store’& Other Stories,Neue Schönhauser Strasse 15, 10178 Berlin, +49 (0)30 8872 6913, stories.com

globalblue.com

SHOP | 35

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6. ‘My favourite piece from our latest collection is this architectural cuf comprising complex 3D-printed structures and transparent geometric forms’VOJD Studios Glass Cage cuf,

€570,vojdstudios.com

5. ‘I love the unearthly smell of Alien by Thierry Mugler and its unusual bottle’Thierry Mugler Alien eau de

parfum, 30ml, €69.95,Douglas, Unter den Linden 16, 10117 Berlin, +49 (0)30 2061 56710, douglas.de

4. ‘Buying an antique or vintage item from the Sunday fea market is a must. I think this is one of Berlin’s main shopping attractions’Flohmarkt im Mauerpark,Bernauer Strasse 63-64, 13355 Berlin, +49 (0)30 2977 2486,fohmarktimmauerpark.de

Award-winning designer Frank Leder is known for his intellectual approach to ready-to-wear fashion. His menswear and womenswear collections are designed to be understood on a number of levels, and are often inspired by German culture and history. Ximena Daneri spoke to him about his favourite pieces for the autumn and winter frankleder.com

1. ‘We had lots of orders for our washed trench coat made of black gabardine and lined with natural linen’Frank Leder trench coat, €580, Frank Leder, Kantstrasse 139, 10623 Berlin, +49 (0)30 6956 7548frankleder.com

2. ‘I love to go to one of Berlin’s natural lakes, such as the Liepnitzsee, for a walk’Liepnitzsee, Bernau bei Berlin, berlin.de

3. ‘When I travel, I always take a good book. At the moment I’m reading The Dharma Bums by Jack Kerouac’The Dharma Bums, €11,Saint George’s, Wörther Strasse 27, 10405 Berlin, +49 (0)30 8179 8333,saintgeorgesbookshop.com

4. ‘I love to have a morning shower with the elderfower shower gel from Tradition’Tradition by Frank Leder elderfower shower gel, €46,MDC Cosmetic, Knaackstrasse 26, 10405 Berlin, +49 (0)30 4005 6339, frank-leder.com

MY FAVOURITES: FRANK LEDER

36 | PRODUC TS


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5. ‘Backpacks are really strong this season. Our collaboration with traditional German backpack company Seil Marschall resulted in four diferent styles’Seil Marschall x Frank Leder

backpack, €285,Frank Leder, Kantstrasse 139, 10623 Berlin, +49 (0)30 6956 7548,seil-marschall.de

globalblue.com

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Infuse your winter wardrobe with hues of navy, green and burgundy

38 | PRODUC TS


3. Moncler trainers, €395, Moncler, Kurfürstendamm 190-192, 10707 Berlin, +49 (0)30 8871 1366, moncler.com

4. Hermès hat, from €485, Hermès, Kurfürstendamm 58, 10707 Berlin, +49 (0)30 3270 8375, hermes.com

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1. Tod’s wallet, €295, KaDeWe, Tauentzienstrasse 21-24, 10707 Berlin, +49 (0)30 2191 6444, tods.com

2. Salvatore Ferragamo document

holder, €640, KaDeWe, Tauentzienstrasse 21-24, 10789 Berlin, +49 (0)30 2121 2034, ferragamo.com

5. Montblanc Heritage

Chronometrie ultra-slim watch,

€1,950, Montblanc, Friedrichstrasse 80, 10117 Berlin, +49 (0)30 2038 8350, montblanc.com

6. Etro scarf, €480, Departmentstore Quartier 206, Friedrichstrasse 71, 10117 Berlin, +49 (0)30 2094 6500, etro.com

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7. Bally bag, €1,995, Bally, Kurfürstendamm 52, 10719 Berlin, +49 (0)30 8870 7688, bally.com

8. Barbour x White Mountaineering

jacket, €449, Barbour, Kurfürstendamm 26, 10719 Berlin, +49 (0)30 8800 1773, barbour.com

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9. Ermenegildo Zegna gloves,

€390, Ermenegildo Zegna, Kurfürstendamm 185, 10719 Berlin, +49 (0)30 8871 9090, zegna.com


INTO THE BLUE

Update a dark outft with navy accessories and gold jewellery

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1. Bulgari Diva bracelet, €1,100, Bulgari, Kurfürstendamm 190-192, 10707 Berlin, +49 (0)30 885 7920, bulgari.com

2. Aperlai boots, €800, Departmentstore Quartier 206, Friedrichstrasse 71, 10117 Berlin, +49 (0)30 2094 6500, aperlai.com

3. Cos dress, €125, Cos, Kurfürstendamm 217, 10719 Berlin, +49 (0)30 8800 1987, cosstores.com

4. Chanel lipstick, €33, KaDeWe, Tauentzienstrasse 21-24, 10789 Berlin, +49 (0)30 21210, chanel.com

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€690, Giorgio Armani, Kurfürstendamm 53-55, 10707 Berlin, +49 (0)30 2148 0741, armani.com

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SHOP WINDOW

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features have been preserved, including ceiling ornaments, wooden details and intricately detailed fooring. The brand’s classic American heritage is also expressed in-store, through the use of vintage-style travel trunks, exposed metal and dark wood. Each collection has a dedicated area with its own design character, while neutral walls throughout the store create a sense of unity. fmTommy Hilfger, Münzstrasse 21-23, 10178 Berlin, +49 (0)30 2758 1042, tommy.com


HILFIGER AND HERITAGEAmerican brand Tommy Hilfger has recently opened a fagship store in Berlin. The store stocks Tommy Hilfger’s latest collections of men’s and women’s sportswear, tailored clothing, Hilfger Denim, footwear and accessories. Located in the heart of Mitte, still one of Berlin’s most creative and on-trend areas, the store is housed in an impressive 19th-century building and many original


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SNEAKER PEEK

Located in Mitte, Novacane is a streetwear emporium stocking the latest footwear and accessories from labels ranging from Nike and Adidas to Daily Paper. The store is impeccably laid out, with black-coated steel shelves and a foor-to-ceiling copper wall to display the goods at their best. As the company has its roots in grafti culture, a striking display of multicoloured spray-paint cans spans one of the walls in the store. Staf members are knowledgeable and are always ready to advise customers, or to simply share their love of sneakers. thNovacane, Linienstrasse 205, 10115 Berlin, +49 (0)30 2887 4543, novacane-store.com


OFF-DUTY STYLE

For autumn/winter 2015/16, Boss menswear is inspired by sophisticated winter holiday destinations – think Aspen, Colorado, or St Moritz, Switzerland. As such, the looks refect outdoorsy elegance. From padded coats to pure wool trousers, even the warmest layers are cut close to the body for a fattering ft. True to form, materials are of the highest quality and range from merino wool and mohair to fnest cashmere. The colour palette is similarly refned, sticking to shades such as granite and glacier blue with just a hint of brick red. thBoss, Friedrichstrasse 165, 10117 Berlin, +49 (0)30 2061 3890, hugoboss.com


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CARTOON CAPERS

Jeremy Scott knows how to make fashion fun, and his colourful and playful creations for Moschino have won him a host of famous fans – including Vogue Japan’s editor at large Anna Dello Russo and star blogger Chiara Ferragni. This autumn/winter season he has opted for a cartoon theme. Highlights of the collection include long padded jackets in all the colours of the rainbow, leather quilted skirt-and-crop top combinations and, most importantly, long sweatshirts and baseball-style tops featuring his favourite Looney Tunes characters. fmDepartmentstore Quartier 206, Friedrichstrasse 71, 10117 Berlin, +49 (0)30 2094 6155, moschino.com


RETRO ACTIVE The new men’s Belisar chronograph from

Union Glashütte combines the latest technology with a retro yet sporty look. Thoughtful design details include a rounded dial in cream, and a tachymeter scale, chronograph hand and seconds-hand tip which are all in red. This timepiece is water-resistant up to 100 metres and houses a mechanical chronograph movement with up to 60 hours of power reserve. The watch is available with a versatile brown leather strap and also comes with a black dial and black leather strap, or with a stainless steel bracelet. thChrist, Alexa shopping centre, Grunerstrasse 20, 10179 Berlin, +49 (0)30 2758 0689, union-glashuette.com

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COCKTAIL HOUR

Designed to display extraordinary coloured gemstones to their full potential, this distinctive Colonna cocktail ring is the latest piece in Wempe’s By Kim collection. A 16.83-carat tourmaline takes centre stage in a rose-gold setting, while the band is

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ONE OF A KIND

Starting as a student project in Munich in 2009, A Kind of Guise has developed into a successful venture, focusing on products that are P

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made in Germany. Its frst Berlin store opened in the summer, stocking the brand’s full range of menswear and womenswear alongside a well-chosen selection of clothing from other labels. Among the items to be found here are pieces by Japanese ceramic

artist Yumiko Iihoshi and by contemporary furniture brand Stattmann Neue Möbel. thA Kind of Guise, Mulackstrasse 23, 10119 Berlin, +49 (0)30 2809 1725, akindofguise.com


formed from ten 10.85-carat tourmalines edged in bands of rose gold, inlaid with 40 brilliant-cut diamonds. The technical expertise involved in creating such a ring makes this piece a masterful achievement. Although this is a colourful and exquisite piece of jewellery, it is elegant and doesn’t overwhelm the hand, ensuring that the owner will wear it for years to come. hl

Wempe, Friedrichstrasse 82, 10117 Berlin, +49 (0)30 2039 9920, wempe.com


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Join Global Blue for free, explore your city, find the best stores, and save up to 14.5% on everything you buy.

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50 | N E WS

VIVA FURLA!

Respected Italian brand Furla is known for its luxurious handbags, which fuse fashion-forward styles with fun and youthful colours, shapes and textures, a vast range of which can be found here in Berlin. Look out for the Viva Furla bag, the label’s take on the highly fashionable bucket-style handbag. This colour-block bag in textured leather is part of Furla’s campaign to add artistic style to the world of accessories. This trend-led version of the bucket bag is a must-have shape for the season. hlGaleries Lafayette, Französische Strasse 23, 10117 Berlin, +49 (0)30 209480, furla.com


MADE IN GERMANY

Opened in 2013 by Simon Freund, Simon & Me is a cutting-edge men’s concept store where all items are made in Germany. Each product is treated with equal importance, whether a pair of socks or a leather bag. Showing how carefully the selection is curated, currently only 15 designs are available, and each is given its own number: 002 is the Basic T-shirt, 009 is the Knitted Sweater and 013 is the Scented Candle. Once a purchase has been made, it is treated with the same attention to detail, being wrapped in white paper and placed in embossed Simon & Me packaging. thSimon & Me, Fidicinstrasse 17, 10965 Berlin, +49 (0)30 8130 6506, simonandme.com

SHOP | 51

BEST OF BOTH

Inspired by the spirit of Paris, the latest womenswear collection from Strenesse adds a German touch to classic French style. Androgynous silhouettes are given a feminine edge with soft textures, bold colours and prints, as seen in the super-cosy coats which are available in a wide range of colours and prints, from classic black and navy to glamorous leopard print. Boxy suits have been given a modern makeover with wide fared trousers which can be paired with masculine loafers. Simple yet standout accessories complete the collection so, with everything you need to get you through the colder months, Strenesse could be your one-stop shop for a capsule winter wardrobe. mkh

Strenesse, Rosenthalerstrasse 49, 10178 Berlin, +49 (0)30 2404 8933, strenesse.com


TRADITION AND TIME

Visit the Christ store on Alte Potsdamer Strasse to discover the latest collections from luxury watchmaker Mido. Founded in Switzerland in 1918, Mido began as a small company and is now one of the leading watch brands in the world, sold in 50 countries. With almost a century of expertise, Mido focuses on understated, classic design infused with cutting-edge technical innovations. Made from the highest quality materials, Mido watches are known for their excellence in mechanics and also for their durability. Often inspired by iconic architecture, these are timeless pieces that any watch lover should consider. hlChrist, Potsdamer Platz Arkaden, Alte Potsdamer Strasse 7, 10785 Berlin, +49 (0)30 2529 7180, mido.ch

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DENIM DREAM

Renowned worldwide for its skill and creativity with denim, Levi’s has recently renovated its fagship store in Berlin. The newly expanded space covers an impressive three foors and houses the largest collection of Levi’s apparel in Germany. The brand’s most famous designs can be found here, from Levi’s 501 jeans to Trucker Jackets and Western Shirts. The Commuter Collection is located on the second foor, along with the brand’s new footwear collection and the high-quality Made & Crafted collection. Clients’ favourite items can be customised by the in-house tailoring service. The walls alongside the store’s spiral staircase are lined with brand images from the past and present and devotees of 501s are in for a treat on the frst foor where an installation highlights the frst versions of these jeans. kmLevi’s, Kurfürstendamm 237, 10719 Berlin, +49 (0)30 8855 3898, levi.com


TAKE A BOW

At VC Accessories, Volkan Celik specialises in handcrafting ties, bow ties, cummerbunds and scarves in his own studio. The young designer, who graduated from the fashion university Esmod Berlin in 2007, is inspired by the style of the 1920s, and pieces such as the leather bow tie necklace and the canvas and wool cummerbund refect this infuence in an avant-garde way. Clients can meet Celik in his workshop and make purchases by contacting him before visiting. thVC Accessories, Roseggerstrasse 12, 12043 Berlin, +49 (0)178 690 1691, vc-accessories.de

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SAY IT WITH DIAMONDS

Inspired by the style of the 1920s, Bucherer presents its latest collection of fne jewellery, Vive Elle. The art deco-infuenced range comprises around 20 pieces, including earrings, necklaces, bracelets and rings. Featuring exquisite materials such as white gold, platinum and diamonds, the collection fuses Bucherer’s heritage of excellence in craftsmanship with the zest for life that characterised the Roaring Twenties. This delicate bracelet and matching earrings are formed from a stylised fgure eight, which is the collection’s central design element. It relates to Bucherer’s founding in 1888 and is reminiscent of the symbol for eternity. hlBucherer, Friedrichstrasse 176-179, 10117 Berlin, +49 (0)30 204 1049, bucherer.com


SWEET TREAT

Trained chefs and committed cake lovers Kai Michels and Lucie Babinska are the people behind Jubel, one of our latest discoveries in Berlin. This café, patisserie shop and kitchen is located in a former butcher’s shop, and the Jubel team collaborated with respected local product designer Michael Sans to create a stylish and inviting space, which blends modern design with a few kitsch elements. The candy colours and soft lighting provide the perfect backdrop for Jubel’s great cofee and delicious baked goods. From delicate petit fours to elaborate occasional cakes, by way of some of the best individual cheesecakes we’ve tasted in the city, Jubel ofers a delightful array of edibles to eat in or take away. mkh

Jubel, Hufelandstrasse 10, 10407 Berlin, +49 (0)30 5521 6150, jubel-berlin.de

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Above: Soto Store

From cutting-edge

clothing by new

designers to unworn

vintage items, Berlin’s

menswear scene is

thriving, says Josh Sims

Berlin’s famed nightlife and club culture has fuelled a menswear boom

58 | F E AT U R E S

Above (from lef): Burg & Schild; Chelsea Farmers Club

Visit Aljoscha Augustin and his father at their Berlin menswear store Fein Und Ripp and, aside from the likelihood of

being ofered a glass of beer and meeting his brother, the chances are you will fnd items of clothing you haven’t seen before. This is because the shop specialises in a distinctive 1920s style, including unworn vintage pieces sourced from around Europe, which has led it to become something of a cult destination.

‘We don’t care much for fashion here. We appeal to the man with individual style, who wants clothing that has to be worn for several years before it looks as good as it can. Fashion will have long moved on by then,’ says Augustin.

Somewhat in contrast to Fein Und Ripp is Darklands: co-founded by Campbell McDougall, a Canadian of Scottish ancestry, the store favours the brooding and the minimal, as its name suggests. Darklands’ vast selection, from a wide range of labels, is housed in an equally vast white box-like space on the city’s periphery and is as much a gallery as a store.

‘The scene in Berlin is constantly changing,’ says McDougall. ‘Berlin is often a testing ground for new stores and concepts. Many of them end up not working and some

of them are pop-up shops, so there is this constantly changing list of shops opening and closing, and among them is this core of good, solid shops, many of which have been around for some time.’

These longstanding ventures, and a host of other stores, are helping to seal Berlin’s reputation as being one of Europe’s leading hubs for independent menswear retailers. Notable examples include Burg & Schild which stocks rare denim and items of workwear, otherwise known as ‘heritage’ style; Chelsea Farmers Club, with its bold, dapper suiting and dress shirts; and Soto Store which champions the intelligent, dressed-down style of niche brands including Nanamica, Aspesi and Norse Projects. A larger selection of labels (for men and for women) can be found in

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Above (from top): Fein Und Ripp owners, Aljoscha Augustin and his family; Darklands store

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Departmentstore Quartier 206 as well as in 14oz, which has three shops in the city. Among the own-brand stores is AD Deertz, a label established in 2000 which specialises in small runs of casual clothing for men.

Menswear stores are concentrated in the Mitte district (including in its Scheunenviertel area) Kreuzberg, Prenzlauer Berg and in the streets around the zoo. Some aren’t particularly easy to locate, being in ‘non-obvious spaces’, according to McDougall.

Stores that are of the beaten track need to ofer customers something special in order to build a positive reputation. ‘It has become more important to concentrate on good products and good service, to create your own ideas and to become a unique store,’ says Shane Brandenburg, founder of Burg & Schild.

Berlin is a city of contrasts: it is attracting more visitors from other countries and is developing economically, but at the same time, P

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The independent stores are thriving because Berlin isn’t dominated by chains

fuelled a menswear boom. ‘Most young people are putting together their look using clothing they fnd in markets and at designer sales along with items from designer friends and pieces that they alter at home,’ he says. ‘The vintage market is very strong here, as is streetwear.’

The independent stores are also thriving because Berlin isn’t dominated by chain stores, according to Wibke Deertz, the founder of AD Deertz. ‘Men here used to shop in the department stores and this led to a demand for more independent menswear stores, of the kind that women have had access to for years,’ she explains. ‘Independent fashion design is not an easy world to get into and menswear has its own challenges – it’s more about focusing on fabric and detail, rather than extreme changes of style. But Berlin is especially welcoming to it’ feinundripp.de, darklandsberlin.com, burgundschild.com, chelseafarmersclub.de, sotostore.com, addeertz.com

rents in some areas are relatively afordable, there is a strong artistic vein and a healthy counter-culture exists. ‘A very independent spirit has developed along with many fashion and cultural scenes,’ Brandenburg explains. ‘These looks can be very diferent and sometimes extreme, but they’re accepted, whereas in many other cities, anything outside of the norm wouldn’t normally be tolerated. Men can wear what they want in Berlin.’

McDougall adds that, in recent years, Berlin’s famed nightlife and club culture has

BEST OF

SHOPPING

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LP12 Mall of Berlin | Leipziger Platz 12 | 10117 BerlinFon +49302062177-0 | www.mallofberlin.de | facebook.com/leipzigerplatz

Opening Hours: Monday - Saturday 10am - 9pm

MALL OF BERLIN

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Lef: Markus Lupfer autumn/winter 2015/16

Designer Markus Lupfer brings a welcome dose of fun to the fashion scene. He talks to Sally McIlhone about his latest collections

and his inspirations

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Beyoncé, Rihanna

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Above (clockwise from lef): designer Markus Lupfer; detailing

from the brand’s autumn/winter 2015/16 collection

For devotees of fashion, German designer Markus Lupfer needs no introduction. He is the man who revitalised knitwear,

turning it from the bulky, drab top layer one reaches for on a cold day to a fun fashion staple. Famed for his jumpers adorned with sequined lips, animals and ice cream, he is now known the world over, and is introducing other standout elements to his collections.

His autumn/winter 2015/16 collection is flled with stunning tapestry print minidresses, skirts and bomber jackets, and features innovative tailoring along with lashings of metallics. ‘It is based around a secret garden idea,’ Lupfer explains. ‘There are woodland characters, garden gnomes and forbidden fruit. We have focused on a darker colour palette and opulent fabrics.’ These more brooding shades give the collection a maturity that is balanced with youthful accessories such as woollen hats adorned with cats’ ears, pom poms and jewelled details. When asked about his favourite pairings for autumn and winter, he highlights his sunglasses printed with images of daisies and the ‘oversized foral jacquard parka’ which look ‘really special’ together.

Lupfer attributes his enthusiasm for clothing design to his grandmother who ‘was a huge infuence, and inspired me to get into fashion.’ ‘She was a very glamorous lady. Her

sister was a dressmaker and it was always exciting to visit her place.’ Lupfer decided to study fashion design at the University of Westminster in London where he graduated with a frst-class honours degree. His fnal year collection was sold in Koh Samui, one of London’s most notable boutiques for new design talent and, just four years later, he was awarded the British Fashion Council’s New Generation award. Having lived and been inspired by Germany and the UK, Lupfer praises both countries for shaping his creative eye, with Germany infuencing his technical skills and the UK providing him with a frm foundation in the design process.

One of Lupfer’s most recognisable motifs is the open pair of pouting sequined lips which developed from his habit of signing of his

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Above: Markus Lupfer autumn/winter 2015/16

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letters with little hand-drawn lips, signifying a kiss. ‘This was the starting point of the sequin lips,’ Lupfer explains. The lips also tap into Lupfer’s aesthetic, which he describes as ‘contemporary, wearable and with a little bit of humour’, and he sees his clients as being ‘young, fun, looking for an adventure’ and ‘with a sense of humour.’

Even after winning

awards, Lupfer is

determined to help

designers who are

starting their careers

Above (both): Markus Lupfer autumn/winter 2015/16

acclaimed designer takes time out from their busy schedule to think about future generations of designers, especially those from less privileged backgrounds, and this is testament to Lupfer’s character: he may be fun-focused when it comes to his designs, but he is also compassionate and makes it clear that he wants to give something back.

For now though, his focus is on his spring/summer 2016 sunglasses and shoe collections: ‘I am rather excited about both!’ And, unsurprisingly, so are we markuslupfer.com

In particular, Lupfer’s knitwear items embody this youthful, vibrant energy and many contain ‘girly’ tongue-in-cheek references. Sequined jumpers from the spring/summer 2015 collection say ‘Crush’ and ‘Mermaid’, for example, and such pieces are considered by Lupfer to be design pieces that are special but can be worn every day.

By cornering the market in wearable fun fashion that also hints at elegance, Lupfer has caught the eye of some high-profle people. He says that actress Britt Robertson was spotted ‘looking gorgeous’ in a piece from the current collection, and that Beyoncé, Rihanna and Madonna have also been seen in his designs. ‘It is always so exciting to see people in our clothes, especially young and exciting talent,’ he says.

Even after winning awards and seeing his clothing worn by A-list celebrities, Lupfer is determined to help designers who are looking to start their careers. Lupfer describes his proudest achievement as ‘supporting a small group of designers in Ethiopia to develop their collections and help to start their careers.’ Helping to nurture these unknown designers is an experience that Lupfer describes as ‘really rewarding.’ It is not often that an internationally

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STUNNINGCONCEPT

Above: Cheeky nail bar at the Store

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A groundbreaking lifestyle destination has opened in the Mitte district. Josie Thaddeus-Johns spends a day exploring the Store

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One of the most exciting recent additions to Berlin defes defnition. Although called the Store, it is

so much more than a retail destination. This expansive space may feature local and international fashion labels, but it also houses a café, beauty salon, barber shop and homeware section, along with a shared working area, with many more facilities in the pipeline.

‘It’s a cultural hub, where people can hang out,’ explains Celia Solf, the Store’s manager. ‘We wanted to create a cosy place that feels like a home, that you can work in, or where you can spend money, but you’re not forced to do anything.’

The Store is part of Soho House Berlin, a private members’ club and hotel located in a landmark building in the Mitte area. It’s immediately apparent that, despite its grand location and vast windows, a relaxed atmosphere pervades. On entering the Store, you’re likely to see a display of vintage-inspired LGR sunglasses and stunning jewellery by Delfna Delettrez. Clothing options here range from international favourites such as Joseph and Alexander Wang to smaller labels including Vetements and Trager Delaney, with some items exclusive to the Store. Men can browse Christopher Kane’s graphic prints as well as the

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The Store aims to be a cultural hub and a cosy place that feels like a home, says Celia Solf

efortless Parisian chic of AMI. Solf describes the creative direction

driving the Store’s fashion choices as ‘elegant, androgynous and comfortable’, with a focus on lasting quality. ‘All the pieces are additions to your wardrobe that aren’t time sensitive. We like things that you can keep and put on next winter, like a beautiful cashmere pullover,’ she says. Standout items include a range of Rike Feuerstein hats and yellow leather clutches by Jil Sander.

Visitors are also sure to be impressed by the expansive homeware department. The selection draws from the talents of local and international craftspeople, with Berber rugs from Morocco available alongside horsehair mattresses made by Daniel Heer in his atelier just around the corner in Rosa-Luxemburg-Strasse: ‘They’re too pretty to put on a bed!’ Solf exclaims.

While here, take time to visit the in-store beauty and grooming facilities, which cater for both genders, with Cheeky providing nail and other treatments, and Neville barber shop ofering beard trims and services for men.

There’s also a wealth of reading material

Above (clockwise from far lef): Sue Binns ceramic mugs; the Store café; a dish available at the café; food curator Tommy Tannock and executive chef Johnnie Collins

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available, with magazines selected by Berlin’s periodical powerhouse Do You Read Me?, and vintage fashion tomes courtesy of Idea books.

Those who arrive early will be greeted with the aroma of fresh baking, maybe spelt bread or a banana loaf. The food ofering is overseen by Johnnie Collins and Tommy Tannock, who made their mark on London’s dining scene and are now bringing their approach to the German capital. ‘We work with small producers where possible, and the ethos is always organic and non-commercial,’ says Collins. Diners can enjoy creative salads, cold-pressed juices and homemade granola, among many other items.

Everything you see here, from the Sue Binns crockery used in the café to the Mary Lennox fower arrangements, is available

to purchase. ‘The idea is that you can buy whatever you can see in the store. Everything is for sale, except for my team!’ laughs Solf. Imagine spending time in the home of a friend with impeccable taste and being allowed to take your favourite pieces home with you

This, undoubtedly, is the future of the concept store. Staf members are relaxed yet knowledgeable while the creative team is excited, innovative and focused on the next big thing. Pieces with personality are given space to shine, whether it’s something served in the café or a one-of fashion collaboration. With so much to experience, it’s easy to spend much of the day here. ‘I’ve never looked at my watch to wonder what time it is!’ exclaims Solf thestore-berlin.com

Above (clockwise from top): the Store café; Neville barber shop; Mary Lennox fower arrangement

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‘The idea is that you can buy everything you can see in the store. Everything is for sale, except for my team!’ Celia Solf

globalblue.com

FRESH

OPTIONS

Juice bars ofering tasty and healthy drinks are springing up around Berlin. Theresa Harold visits a selection of the best

Fresh juices and smoothies, made to order or in small batches, are now easily available in Berlin, and the city is starting to follow in the footsteps of New York and London when it comes to healthy drink options. Unlike mass produced juices, freshly made and, in particular, cold-pressed versions do not undergo heat treatment and therefore appeal to those who are looking for tasty, nutrient-packed alternatives.

A varied range of delicious drinks is available in the city, whether sold in health food cafés or in third-party outlets. For visitors to Berlin who do not have access to a kitchen during their travels, juice bars provide a quick and convenient way of maintaining a healthy diet.

Many juice bars in Berlin use organic ingredients and are concerned about social responsibility and you may see healthy living workshops advertised too.

76 | E X PE R I E NCE

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L O S A N G E L E S C O L D P R E S S

Bringing the taste of the American West Coast to Berlin, sisters Cindy and Nancy Bachmann set up Los Angeles Cold Press. The juices are cold pressed daily and the company says it uses 100% organic ingredients that are locally sourced. There is a focus on seasonal fruit and vegetables, resulting in a frequently changing menu. Alongside these gourmet juices the bar, located at Departmentstore Quartier 206, also sells tonics, nut milks and packaged superfoods. Los Angeles Cold Press, Departmentstore Quartier 206, Friedrichstrasse 71, 10117 Berlin, +49 (0)176 6098 2301, lacoldpress.comP

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D A I L Y D O S E J U I C E

Said to ofer the frst cold-pressed juice in Berlin, the people behind Daily Dose Juice are passionate about healthy yet convenient alternatives to processed foods and refned sugars. Made with organic ingredients such as coconut water, ginger and pineapple, a Daily Dose Juice is a delicious way to boost your intake of nutrients. The drinks are available to buy from Sing Blackbird Vintage and customers are advised to order in advance as supplies are limited.Sing Blackbird Vintage, Sanderstrasse 11, 12047 Berlin, +49 (0)30 5484 5051, dailydosejuice.com

D A L U M A J U I C E

Daluma Juice is a stylish and minimalist juice bar in a trendy area of Mitte. The team serves homemade wraps, juices, smoothies and shots some with witty names, such as Beet Box. This is also a good location for a healthy breakfast or lunch: customers choose their ‘base’ ingredient (such as muesli or chia pudding for breakfast, and quinoa or rice for lunch) and select from an impressive choice of toppings. Daluma Juice has also introduced energy bars. Daluma Juice, Weinbergsweg 3, 10119 Berlin, +49 (0)30 2095 0255, daluma.de

SHOP | 79

O R Y

Ory’s owner Yesha Karmeli has been vegetarian all his life and is a qualifed nutrition coach specialising in alternative and holistic health. The name of this health food café is derived from the Hebrew word for ‘the light’ and is a welcoming and relaxing venue. Juices are served along with sandwiches, cofee and vegan confectionery. Workshops are held for those who are keen to learn more about relaxation, nutrition and detoxifcation. Ory, Rosa-Luxemburg-Strasse 22, 10178 Berlin, +49 (0)30 2234 4264, ory-berlin.de

L I Q U I D G A R D E N

Owner Nils Bernau spotted the health juice trend when he was living in London, and has since brought the concept to Berlin via his smoothie and juice bar, Liquid Garden. A must-try blend is the Kickstarter, featuring orange, lemon, green apple, celery, cabbage, ginger, parsley, avocado, wheatgrass and chilli. Afterwards, instead of throwing the pulp away, Bernau bakes it into gluten-free bread, which he uses for his sandwiches.Liquid Garden, Stargarder Strasse 72, 10437 Berlin, +49 (0)176 8000 3378, facebook.com/liquidgardenberlin

GUIDE

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Global Blue’s guide ensures you make the most of your trip to Berlin with a look at the city’s must-visit destinations, from an historic porcelain brand to chic concept stores. Discover our highlights and delve deeper with expert guidance from our well-travelled team. For more helpful hints and detailed city guides, check out globalblue.com/berlin.

A GLIMPSE OF BERLIN

Above: Berlin’s stunning Brandenburg Gate lit up at night

84 | GUIDE

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SNAPSHOTS OF A CITYP

HO

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‘Berlin’s incredible history and

edgy, artistic culture make it a

city you won’t forget in a hurry’

Ximena Daneri,

SHOP’s fashion editor

SHOP | 85

Follow our team’s travels on

Instagram @shopcontent. Tag

us in your city pictures when

sharing them and you might

see them in print!

86 | GUIDE

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Global Blue Refund Ofce

U-BahnPlace Of Interest

Shopping Centre/Mall Café

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88 | GUIDE

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Non-Global Blue RetailerGlobal Blue Retailer Featured In This IssueCafé

RENÉ LEZARD

When Thomas Schaefer founded the René Lezard label in 1978, he did so with the idea of creating a modern, design-led premium brand that used only the highest quality materials. This philosophy remains at the core of the latest autumn/winter collection. The pieces are elegant and stylish without being trend-driven. Warm fabrics such as cashmere and wool are used throughout the collection, giving the clothes an invitingly tactile look. Those seeking dressier items won’t be disappointed, as there are plenty of silk blouses, along with statement coats in foral jacquard.

René Lezard, Mall of Berlin, Leipziger Platz 12-14, 10117 Berlin, +49 (0)30 2007 6870, rene-lezard.com


Global Blue Refund Ofce

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SELECTED STORES

IN KADEWE:

BURBERRY

BULGARI

CALVIN KLEIN

CÉLINE

CHOPARD

CHRIST

DIESEL

DIOR

FENDI

HERMÈS

HUGO BOSS

JIL SANDER

LACOSTE

LOUIS VUITTON

MIU MIU

MONTBLANC

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NIKI

PRADA

ROLEX

ROSENTHAL

SALVATORE FERRAGAMO

STEIFF

SONY

TIFFANY & CO

TOD’S

VERTU

WELLENDORFF

WMF

SELECTED STORES

IN KARSTADT:

JACK & JONES

PIMKIE

TISSOT

Department Store Place Of Interest U-Bahn

SELECTED STORES

IN BIKINI BERLIN:

ALESSI

ANDREAS MURKUDIS

CARHARTT

CLOSED

CYBERPORT

GANNI

GANT

GESTALTEN PAVILION

KUSMI TEA

MABBA

MAMMUT

MYKITA

ODEEH

P.A.R.O.S.H

PREMIATA

TAILOR & TALES

THE NORTH FACE

VANS

VITRA ARTEK

TISSOT

Tissot has referenced its heritage in its Chemin des Tourelles range of watches, named after the street in Le Locle, Switzerland, where the brand started to manufacture its timepieces in 1907. In the latest collection, women should seek out the minimalist model with its white leather strap and light-catching face while, for men, the rose gold watch with a deep-brown strap (pictured) is sure to become a staple accessory. This is a key range from the timepiece specialist, which was founded in 1853 and whose headquarters is still located in Chemin des Tourelles.

Karstadt, Kurfürstendamm 231, 10719 Berlin, +49 (0)30 880030, tissot.ch

Shopping Centre/Mall

P.5

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Wilmersdorfer Strasse

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BAUHAUS ●

THE BODY SHOP ●

THE BODY SHOP ●

MIENTUS ●

WilmersdorferArkaden

● STRAUSS INNOVATION

● C&A

● FIELMANN● HUGENDUBEL

● WOOLWORTH

● ROSSMANN

● MEXX● MEDIA MARKT● TK MAXX

KIDS● CORNER

Karstadt

Peek & Cloppenburg

Kant-Center

SELECTED STORES IN

WILMERSDORFER ARKADEN:

ANNETTE HENTSCHEL

BIBA

BIJOU BRIGITTE

BONG APOTHEKE

BONITA

CHRIST

COLLOSEUM

DEICHMANN

DOUGLAS

ECCO

ESPRIT

ETERNA

FISCHER MODE

FOOT LOCKER

FOREVER 18

GABOR

H&M

INTERSPORT SPORTPOINT

JACK & JONES

JEANS FRITZ

LASCANA

MEDIMAX

MUSTANG

NEW YORKER

NICOLAS SCHOLZ

PROMOD

PUMA

RENO

RUNNERS POINT

S OLIVER

SPIELE MAX

TALLY WEIJL

TAMARIS

TOP TWO

YVES ROCHER

ZERO

SELECTED STORE IN

KANT-CENTER:

IDEE

Non-Global Blue RetailerGlobal Blue Retailer Department Store Shopping Centre/Mall

SHOP | 91

Bleibtreustrasse

UH

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KURFÜRSTENDAMM

KURFÜRSTENDAMM

K ANTSTR ASSE K ANTSTR ASSE

P&T ●

TATEM ●

OSKAN ●

MEYER NEHLS ●

DOLCE VITA ●

DANIELS & KORFF ●

YVA ●

SCHUHKONZEPT ●

MIENTUS ●

DIE SEHMÄNNER ●

● ANAMEL

SCHMUCK● GALERIE LALIC

● PATRICK HELLMANN

● SØR WOMAN

● SØR HERRENAUSSTATTER

● GIORGIA BOUTIQUE

● BLEIBGRÜN

CHELSEA● FARMERS CLUB

1. Van Nord

Located in elegant Charlottenburg, Van Nord sells Scandinavian clothing from brands such as Samsøe & Samsøe alongside books, homewares and beauty products. Van Nord, Grolmanstrasse 30-31, 10623 Berlin, +49 (0)30 8876 8972, vannord.com


2. Rianna + Nina

Rianna Kounouand and Nina Kuhn’s store is an explosion of colour. Expect to discover beautifully printed clothing, soft furnishings and accessories. Rianna + Nina, Steinstrasse 4, 10119 Berlin, +49 (0)30 2887 9122, riannaandnina.com


3. P&T

With the ‘p’ standing for paper, this concept stores sells a small range of standout stationery, while its focus is on tea. P&T aims to make fine tea more accessible and allows visitors to learn and discover as they explore this chic store.P&T, Bleibtreustrasse 4, 10623 Berlin, +49 (0)30 5557 98071, paperandtea.com

TOP 3 CONCEPT STORES

Featured In This Issue

92 | GUIDE

KPM BERLIN

KPM Berlin has been producing

handcrafted porcelain in the German

capital for over 250 years. The company’s

creations are known for their timeless appeal

and exquisite quality and can be seen in

international museum exhibitions and

design events. Each piece of KPM Berlin

porcelain bears the company’s blue sceptre

logo, a symbol of painstaking craft, forward-

thinking design and longstanding values.

KPM Berlin,

Wegelystrasse 1, 10623 Berlin,

+49 (0)30 390090,

kpm-berlin.com

Schlossstrasse

AHORNSTRASSE

ZIMMERMANNSTR.

A

LSENSTRASSE

HEESESTR.

SÜDENDSTR ASSE

ALTHOFFSTR.

BERGSTR ASSE

ROTH

ENBU

RGSTR

ASSE

KÖRNERSTRASSE

SCHLO

SSSTRA

SSE

SCHLO

SSSTRA

SSE

ALBRECHTSTR.

BU

NDESAU

TOBAHN 10

3

B

UN

DESAUTO

BAHN 103

BU

NDESAU

TOBAHN 10

3

● HIRMER

● CALICO ● WMF

● AKTIV SCHUH

● HUGENDUBEL

● ULLA POPKEN

● WITTSTOCK● BONITA

● VILLEROY & BOCH

● NATURKAUFHAUS

● FOOT LOCKER ● BIBA

FOTO ● LEISTENSCHNEIDER

● DEICHMANN

● GRAVIS

MANGO ●

VERO MODA / JACK & JONES ●

ORSAY ●

BRAX ●THE BODY SHOP ●

CLARKS ●DOUGLAS ●

PETIT BATEAU ●

APOLLO-OPTIK ●FIELMANN ●

BASLER ●

TIVOLA ●

RUNNERS POINT ●

WITTSTOCK ●

STRAUSS INNOVATION ●

SCHLOSSPARK THEATRE

Forum Steglitz

Das Schloss

Centre SteglitzLLOYD CONCEPT STORE ●

SCHILDHORN APOTHEKE ●BIBA ●

SPORTSCHECK ●

Karstadt

Peek & Cloppenburg

BIRKENSTOCK ●

GLOBETROTTER ●

C&A ●SELECTED STORES IN

DAS SCHLOSS:

ANSON’S

BENETTON

BONITA

CHRIST

COLLOSEUM

CONRAD ELECTRONIC

ESPRIT

GABOR-CAMEL

GAMESTOP

GEOX

GERRY WEBER

GÖRTZ

H&M

MARC O’POLO

MEDIA MARKT

MEXX

NEW YORKER

ORSAY

PIMKIE

S OLIVER

STREET ONE

TOMMY HILFIGER

SELECTED STORES IN

CENTRE STEGLITZ:

AKTIV SCHUH

APOLLO OPTIK

ARA

BIJOU BRIGITTE

CHRIST

COMMA

DESIGUAL

DOUGLAS

ESPRIT

GERRY WEBER

G-STAR

HALLHUBER

H&M

HOLLISTER

HUNKEMÖLLER

JETTE JOOP

KARSTADT

KARSTADT SPORTS

KONPLOTT

KULT

LLOYD

L’OCCITANE

LUSH

LTB

MEXX

NEW YORKER

ONLY

ORSAY

PANDORA

PILGRIM

PROMOD

RUNNERS POINT

SATURN

S OLIVER

SIDESTEP

TAMARIS

TALLY WEIJL

ZARA

SELECTED STORES IN

FORUM STEGLITZ:

ESPRIT

H&M

HUNKEMÖLLER

INTERSPORT

SPORTHAUS

PIMKIE

PRIMARK

STRAUSS INNOVATION

SPIELE MAX

Non-Global Blue RetailerGlobal Blue Retailer Department Store

Place Of Interest


I am great

Fashion in Big Sizes

BIGSize 56–70, 28–35

TALLSize 110–126

MENSWEAR

Head offi ce: Weingarten GmbH & Co. KG,

Friesenplatz 19, 50672 Köln

Nürnberger Straße 14 / corner of Tauentzien, P Europa Center, 030 – 219 65 08 0, [email protected], Monday to Saturday 9.30am – 8.00pm

24h

PLUSSize 44–56

LADIESWEAR

94 | GUIDE

EAST BERLIN

VOSSSTR ASSE

IN DEN MINISTERGÄRTEN

MARIENSTR ASSE

JOHANNISSTR ASSE

POTSDAMER PL.

ZIEGELSTR ASSE

LE

A

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AM WEIDENDAMM

SCHUMANNSTR ASSE

ALB

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DOROTHEENSTR ASSE

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KAPELLE-UFER R

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ELM

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POTSDAMER PL .

PAUL LÖBE ALLEE

PLA

NC

KS

TR

AS

SE

C

HA

RLO

TT

EN

ST

RA

SS

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BEHRENSTR ASSE BEHRENSTR ASSE

EB

ER

TS

TR

AS

SE

UNTER DEN LINDEN UNTER DEN LINDEN

FR ANZÖSISCHE STR .

THE REICHSTAG BUILDING

BRANDENBURGGATE

CONCERT HALL BERLIN

GERMAN CATHEDRAL

BUNDESTAG

BRANDENBURGER TOR

FRIEDRICHSTRASSE

POTSDAMER PLATZ

MOHRENSTRASSE

FRANZÖSISCHE STRASSE

STADTMITTE

Hotel RitzCarlton

Hotel Berlin

Marriot

Hyat Hotel

NH Hotel

Regent Hotel

Sofitel

Berlin Hilton

Hotel de Rome

Maritim proAr te Hotel

Westin Grand Hotel

Hotel Adlon

Grill Royal

Mall of Berlin

HotelTrain StationU-BahnPlace Of Interest

2

5

SHOP | 95

OB

ER

WA

LL

ST

R. O

BE

RW

AL

LS

TR

.

KU

RS

TR

AS

SE

KURSTRASSE

SCHINKEPLATZ

SEBA

STIAN

STRA

SSE

ROCHSTRASSE

RO

CH

STR

.

DIRKENSTRASSE

B

ODESTRASSE

LEIPZIGE R STR .

NIE D ERWALLST R .

BREITESTREET

SCHÜTZENSTR ASSE

GERTRAUDENSTRASSE

MÜH

LENDAM

MBRÜ

CKE

ZIMMERSTR.

OR ANIENBURGER STR .

ORANIENBURGER STR.

SEYDELSTRASSE

NEU

E GRÜ

NS

TR

AS

SE

ALTE JAKOBSTRASSE

KR AUSENSTR ASSE

A

XEL

-SP

RIN

GER

-STR

AS

SE

BEU

THS

TR.

KOMMANDANTENSTR .

WA L L STR ASSE

BRÜDERSTR .

F

ISCHERINSEL

MÜNZSTR A SSE

LEIPZIGER STR .

BREITE STRASSE

FISCHERINSEL

GERTRAUDENSTRASSE

MÜ

HLEN

DAMM

BRÜCKE

LINDEN K

A RL-LIEBKNECHT-STRASSE

W

ERDERSCHER MARKT

RATHAUSSTR .

SPANDAUER STR .

MUSEUMSINSEL

BERLIN CATHEDRAL

RED CITY HALL

NIKOLAI QUARTER

NIKOLAICHURCH

TELEVISIONTOWER

HACKESCHER MARKT

HAUSVOGTEIPLATZ

ALEXANDERPLATZ

SAS Radisson Dom Aquaree

MÄRKISCHESMUSEUM

SPITTELMARKT

NOVACANE ● A KIND OF GUISE ●

Restaurant

Jubel

Tuck into sweet delights at Jubel, a new

patisserie designed by local creative

Michael Sans.

Jubel, Hufelandstrasse 10,

10407 Berlin,

+49 (0)30 5521 6150,

jubel-berlin.de

* featured on page 53

Simon & Me

Discover Simon & Me, a men’s

concept store which only sells items

made in Germany, from sweaters to

scented candles.

Simon & Me, Fidicinstrasse 17,

10965 Berlin,

+49 (0)30 8130 6506,

simonandme.com


AD Deertz

Casual menswear label AD Deertz is a

shortcut to effortless off-duty style.

AD Deertz, Torstrasse 106,

10119 Berlin,

+49 (0)30 9120 6630,

addeertz.com


Liquid Garden

Enjoy a nutrient-rich juice or smoothie

at Liquid Garden.

Liquid Garden,

Stargarder Strasse 72,

10437 Berlin,

+49 (0)176 8000 3378,

facebook.com/liquidgardenberlin


MCM

Fashion forward and fantastically well

made, MCM’s leather accessories are

sure to delight.

MCM, Kurfürstendamm 186,

10707 Berlin, +49 (0)30 881 1104,

mcmworldwide.com


HIGHLIGHTSP.46


P.48

1

2

3

4

5

134

96 | GUIDE

Alte Potsdamer Strasse

LIN

KS

TR

AS

SE

VOSSSTR ASSE

ZIMMERSTR ASSE

.

A

LTE PO

TSD

AM

ER S

TR.

BEHRENSTR ASSE

G

LIN

KA

ST

RA

SS

E

BELLEVU

E S T R ASSE

WIL

HE

LM

ST

R.

P OTSDAMER PL . LEIPZIGER STR ASSE

EB

ER

TS

RA

SS

E

EB

ER

TS

TR

AS

SE

FR

IED

RIC

HS

TR

AS

SE

MOHRENSTRASSE

● SONY CENTER

Potsdamer Platz Arkaden

LIQUIDROM ●

DEUTSCHE

KINEMATHEK

BRANDENBURGER TOR

Mall of Berlin

SELECTED SHOPS IN

POTSDAMER PLATZ

ARKADEN:

1.2.3NEO ADIDASAMPELMANNANNA STERNAPANAGEBIBABIJOU BRIGITTE BONITACHARLOTTECHRISTDEICHMANN

DOUGLASEINBLICK OPTIKESPRIT G-STARGERRY WEBERGUESSH&MHERBAWI HUNKEMÖLLER KIKOMANDARINA DUCK MANGOMARC O’POLONARA CAMICIEPALMERS LEJABY

PROMODPUMAQUIKSILVER S OLIVERSTREET ONESWAROVSKITALLY WEIJLTHE BODY SHOPTK MAXXTOMMY HILFIGERVERO MODAWMFWOLFORDZARA

Non-Global Blue RetailerGlobal Blue Retailer

Place Of Interest



U-Bahn

SELECTED SHOPS IN

MALL OF BERLIN:

1.2.3. 7 FOR ALL MANKINDAIRFIELDALMANO LEDERMANUFACTURARMANI JEANSBERSHKABREEC&ACHRISTCINQUECOSDEICHMANNDENIM & SUPPLYDESIGUALDOUGLASESPRITETERNAFALKEFASHION CLUBFAST FORWARD

FOOT LOCKERFOSSILGANTGINA TRICOTG-STARGUESSH & MHALLHUBERHOLLISTERHUGO BOSSHUNKEMÖLLERINTERSPORTJACK & JONESKUSMI TEALACOSTELAURELLEVI’SLIEBESKINDLLOYDMANGOMARC CAINMASSIMO DUTTIMAVI

MAX & COMEPHISTOMEXXMUJINAVYBOOTNEO ADIDASNIKEOLYMPONE GREEN ELEPHANTPANDORAPEEK & CLOPPENBURGPENNYBLACKPEPE JEANSRENÉ LEZARDRENOREPLAYRICH AND ROYALRITUALSRUNNERS POINTSALAMANDERSARARSATURNSHOE CITY

SIDESTEPSILK & CASHMERESNIPESSPORTALM KITZBÜHELSPORTSCHECKSTEIFFSTRELLSONSTRENESSESWAROVSKITHE BODY SHOPTHOMAS SABOTOM TAILORTOMMY HILFIGERTOYS R US TRIUMPHTWIN-SETUNDIZVERO MODAWE FASHIONWMFWORMLANDYVES ROCHERZARA

CONRAD

Tech-lovers should not miss a visit to

electronic specialist Conrad. With 25

stores across Germany, including a branch

in Berlin, the brand ofers more than

600,000 products, undoubtedly one of

the widest ranges in the country. Whether

you’re looking for small accessories, a new

computer or the latest communications

technology, Conrad should be your frst

point of call. Have a chat with one of its

resident experts and you might just fnd that

perfect gadget you never even knew existed.

Conrad,

Hasenheide 14-15, 10967 Berlin,

+49 (0)9604 408789,

conrad.de

P.88

P.51

P.51

SHOP | 97

Unter Den Linden, Friedrichstrasse & Französische Strasse

TAUBENSTR ASSE

JÄGERSTR ASSE

JÄGERSTR.

MA

RK

GR

AF

EN

ST

R.

FR ANZÖSISCHE STR.

DOROTHEENSTR ASSE

U

NIV

ER

SITÄ

TS

ST

R.

MOHRENSTR ASSE MOHRENSTR ASSE

BEHRENSTR ASSE BEHRENSTR ASSE

G

LIN

KA

ST

RA

SS

E

MITTELSTR ASSE

OB

ER

WA

LL

ST

RA

SS

E

BE

BE

LP

LA

TZ

SC

HA

DO

WS

TR

.

KRONENSTR ASSE KRONENSTR ASSE

KR AUSENSTR ASSE

Bebel Platz

GendarmenMarkt

WILH

ELM

STR

.

REICHSTAGUFER

LEIPZIGER STR ASSE

LEIPZIGER STR ASSE

FR

IED

RIC

HS

TR

AS

SE

UNTER DEN LINDEN

AKTIV SCHUHE ●

TAMARIS●

NIVEA HAUS ●

● COS● MASSIMO DUTTI

● WEMPE● MONTBLANC● NAVYBOOT

● LE TANNEUR

● FRANKONIA● STEFANEL

NAPAPIJIRI●MEISSEN●

IITALLA ●KPM ●

LACOSTE ●

HUGO BOSS ●PANDORA ●

MAURICE LACROIX●

EMPORIO ARMANI ●

BUCHERER ●ESCADA ●

MAJE ●

MARINA RINALDI ●MAX MARA ●

THOMAS SABO ●

WMF ●

GEOX ●MEISSENER PORZELLAN● AM GENDARMEN MARKT

● MEISSEN

MEISSEN GALERIE● CHARLOTTENSTRASSE

STADTMITTE

Quartier 205, 206, 207

● THE CORNER

Galeries Lafayete

● SHOE CITY● TIMBERLAND

● DUSSMANN STORE

● ESPRIT● MARC O’POLO● ZARA● DOUGLAS

FRANZÖSISCHE STR.

Hilton Hotel

● MEISSEN

BRILLE 4 ●

FASSBENDER ● & RAUSCH

● & OTHER STORIES● H&M

DEUTSCHES

HISTORISCHES

MUSEUM

● BANG & OLUFSEN

● S

TR

AU

SS

HAUSVOGTEIPLATZ

BRANDENBURGER TOR

SELECTED STORES IN

QUARTIER 205, 206, 207:

H&MTHE QFRANKONIASTEFANELFASSBENDER & RAUSCHBANG & OLUFSENMARC CAIN

Department Store Train Station Hotel

HALLESCHES HAUS

Describing itself as a general store,

restaurant and event space, Hallesches Haus

is certainly a multifaceted venue. Visitors

will fnd practical, well-made items such as

enamel kitchenware and excellent knives.

The in-house restaurant specialises in

uncomplicated food and uses locally sourced

products when possible, including delicious

baked goods from Black Isle Bakery.

Hallesches Haus,

Tempelhofer Ufer 1, 10963 Berlin,

+49 (0)176 8413 8777,

hallescheshaus.com PH

OTO

: AN

NE

LI W

ES

T

P.46

P.50

P.48

P.53

STORES

NESPRESSOSANDRO ROECKL

KARL LAGERFELDSWAROVSKILEISER

P.47

98 | GUIDE

Alexanderplatz, Brückenstrasse,Neue Schönhauser Strasse & Rosenthaler Strasse

R

ATHAUSSTRASSE

R

ATHAUSSTRASSE

NEUE SCH Ö N HAUSER STR.

R

OS

EN

TH

AL

ER

ST

R

AL

MS

TA

DS

TR

.

ROCHSTR A

SSE

JÜD

EN

ST

RA

SS

E ROL ANDUFER

PO

ST

ST

RA

SS

E

BR

ÜD

ER

ST

R.

FRIEDRICHSGRACH

T

MÄRKISCHES UFER

RUNGESTRASSE

INS

ELS

TR

AS

SE

LIT

TE

NS

TR

AS

SE

KIE

BE

LS

TR

AS

SE

WADZECKSTRASSE

OR ANIENBURGER STR.

ANNA-LOUISA-KARSCH-STR.

ALE

XA

ND

ER

PL

AT

Z

DIR

CK

SE

NS

TR

AS

SE

DIR

CK

SE

NS

TR

AS

SE

VOLTAIRESTRASSE

RO

SA

LU

XE

MB

UR

G S

TR

.

MÜNZSTR ASSE

W

AS

SE

RG

AS

SE

BR

ÜC

KE

N S

TR

AS

SE

SC

HL

OS

SP

LA

TZ

BR

EIT

E S

TR

AS

SE FIS

CH

ER

INS

EL

ST

RA

LA

UR

ST

R. STR ALAUR STR.

AL

EX

AN

DE

RS

TR

AS

SE

GE

RT

RA

UD

ST

RA

SS

E

M

ÜH

LE

ND

AM

M

A

LE

XA

ND

ER

ST

RA

SS

E

OT

TO

-BR

AU

N S

TR

.

KARL LIE

BKNECH

T STR

ASSE

WALLSTRASSE

MÄRKISCHES UFER

ALEXANDERSTRASSE

BER

LIN STA

R

● JU

WELIER

● H

UGO

● S

TRENESSE

● F

RED PERRY

● K

ARL LAGERFELD

● G

ÖRTZ 17

● D

RYKORN / BUBA SCHUH

● M

AVI / R

EPLAY

● P

EPE JEANS

Alexa Center

SATURN ●

● C&A

Galeria KauÄof

BERLIN STAR BEAUTY ●

HackescheHöfe

● STRELLSON SPORTSWEAR

● REBECCA

● T

HE FLAG

AUSBERLIN ●

● SOTO STORE● AD DEERTZ

● PORSCHE DESIGN● CONVERSE

● A

DID

AS

● A

ME

RIC

AN

AP

PA

RE

LT

OM

MY

● H

ILF

IGE

R

● C

OS

● M

ISS

SIX

TY

● &

OT

HE

R S

TO

RIE

S●

WE

EK

DA

Y●

RE

SP

EC

TM

EN

● 14

OZ

● C

AM

PE

R

● B

UF

FALO

● URBAN OUTFITTERSGESTALTEN SPACE ●

● ULF HAINES

BERLIN STAR TAX FREE SHOP ●

● MYKITA

MICHAEL KORS ●

● FREITAG LAB

● HALLHUBER

● MUJI ● RENO

PROMOD ●ESPRIT ●

NEW YORKER ●STEILMANN ●

● ULLA POPKEN

OAKLEY ●

BEN SHERMANN ●

● C

ARHARTT

● NIKE

● D

EN

HA

M

● E

LE

VE

NP

AR

IS

RIANNA + NINA ●

● DESIGUAL

PRIMARK ●

● M

INTUS OUTLET

● A

CNE

MÖWE FROTTANA ●

FREY

● W

ILLE

W

MF

●

● AKTIV SCHUH

● MAMMUT

HACKESCHER MARKT

ALEXANDERPLATZ

KLOSTERSTR.

MÄRKISCHES MUSEUM

NEUES MUSEUM

SELECTED STORES

IN ALEXA CENTER:

APRIORI

BETTY BARCLAY

BIBA

BIJOU BRIGITTE

CAMEL

CHRIST

COLLOSEUM

COMMA

DEICHMANN

DOUGLAS

EDC

ESPRIT

ETERNA

FAST FORWARD

FOSSIL

G-STAR

GERRY WEBER

H&M

JACK WOLFSKIN

JUWELIER CLASSIC

KOOKAÏ

LEVI’S

MAMMUT

MEDIA MARKT

MEXX

PALMERS LEJABY

PICARD

PILGRIM

ROLAND-SCHUHE

RUNNERS POINT

S OLIVER

SIDE STEP

STREET ONE

SWATCH

TALLY WEIJL

TAMARIS

THE BODY SHOP

TOMMY HILFIGER

TRIUMPH

VERO MODA

WE

WMF

YVES ROCHER

ZARA

ZERO

SELECTED STORES IN

HACKESCHE HÖFE:

AMPELMANN

GRETCHEN

H&M

JOST

NIKE STORE

MAC

MANGO

MCM

OAKLEY O-STORE

PEAK PERFORMANCE

PROFUMO

SANDRO

STEFANEL

STONES

TRIPPEN

Non-Global Blue RetailerGlobal Blue Retailer Department Store

U-BahnShopping Centre/Mall Train Station

Place Of Interest


P.91

P.95

P.47

P.4

4

globalblue.com

100 | GU I DE

DESIGNER OUTLET

BERLIN

Designer Outlet Berlin,Alter Spandauer Weg 1, 14641 Wustermark,+49 (0)33 234 9040, designeroutletberlin.de

Opening times

Monday-Thursday: 10am-7pmFriday-Saturday: 10am-8pmSunday and public holidays: closed

HOW TO GET THERE

By car

From Berlin: follow Heerstrasse on the B5 to Spandau, continue until you see the junction signposted Designer Outlet Berlin.

From Potsdam: follow the Berlin ring road westward (A10), taking the junction for Berlin-Spandau B5.

By train and bus

From Berlin: take train RE4 towards Rathenow and get of at Elstal. In front of the station take bus 662 towards Wustermark/Falkenrehde which takes you to the main entrance of Designer Outlet Berlin.

From Potsdam: take train RB21 towards Wustermark and get of at Priort. In front of the station take bus 662 towards Bahnhof Elstal which takes you to the main entrance of Designer Outlet Berlin.

By taxi

From Berlin city centre: approximately 40 minutes.From Potsdam city centre: approximately 20 minutes.

11am

Admire the high-quality tailoring at Hugo Boss. Expect a perfect ft across the range.

5pm

End your day among the sparkling crystals at Swarovski. The label is known for its precision cut and clarity.

3pm

Go back to school with the contemporary college look embodied by Campus’ casual collections.

10am

Start the day with a splash of colour and a selection of vibrant prints at distinctive Spanish label Desigual.

1pm

Take a break at San

Francisco Cofee

Company where rare and speciality cofees are sure to provide an afternoon pick-me-up.

PERFECT DAY

101

WHEN YOU SHOP THE WORLD,SHOP TAX FREE

Wherever you shop, ask for a Global Blue Tax Free Form and remember to keep your receipts.

Spend a minimum of €25 and save up to 14.5% of the purchase price. Please note that the fnal refund you receive will consist of the VAT total, minus an administration fee. At some airports a cash handling fee per Tax Free Form will be charged should you require an immediate refund in cash.

[email protected]+421 232 111 111

When you’re heading home, at your point of departure visit customs to get your receipts approved, before collecting your refund at one of our Refund Ofces.

Global Blue Tax Free Shopping brings you savings on the purchases you make at over 270,000 stores across the world’s best shopping districts.So why not join the 26 million travellers who shop tax free with Global Blue every year? Simply look for the blue star or ask for Global Blue, and follow our easy process.

1. Shop 2. Claim

107 /

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Refund OfcesAt all airport Refund Ofces, go to customs before check-in

Berlin Schönefeld Airport Terminal A, Departures, landside, second foor, to the right of the café-bar Berlin Tegel Airport Terminal A, Service Centre; customs is next to Global Blue Refund Ofce Downtown Berlin KaDeWe, Tauentzienstrasse 21-24 Galeria Kaufof, Alexanderplatz 9 (customer service centre, 5th foor) Dresden Airport Terminal B, opposite customs in the airport service area Leipzig Airport/Halle Central Terminal, Lufhansa ticket/information counter in the check-in area; customs is opposite the Refund Ofce

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TRANSLATIONS

РУССКИЙ ПЕРЕВОД

56: Independent Spirit

Независимый Дух

Джош Симс рассказывает о современной мужской моде Берлина, объединившей передовые коллекции молодых дизайнеров и винтажные вещи

Если вам случится побывать в берлинском магазине мужской одежды Fein Und Ripp, принадлежащем Алеше Августину и его отцу, то очень вероятно, что вам предложат бокал холодного пива, а также познакомят с вещами, которые вы вряд ли видели где-либо раньше. Все дело в том, что магазин специализируется на эпохе 1920-х годов и предлагает большой выбор неношеных винтажных вещей, привезенных из самых разных частей Европы.

«Мы не придаем большого значения моде, для наших клиентов важен индивидуальный стиль. Они предпочитают такие вещи, которые нужно будет носить несколько лет подряд перед тем, как они станут выглядеть максимально привлекательно. А мода к тому времени уже давно пройдет», – говорит Августин.

Бутик Darklands кажется полной противоположностью Fein Und Ripp: одним из его основателей является Кэмпбелл МакДугалл, канадец шотландского происхождения, и как следует из названия магазина здесь ценят строгость и минимализм. В просторных помещениях Darklands, скорее напоминающего галерею, чем магазин, собраны обширные коллекции самых разнородных брендов.

«Берлинская модная сцена развивается весьма динамично, – говорит МакДугалл. – Берлин играет роль своеобразной

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опытной лаборатории для новых брендов и магазинов. Многие из них не выдерживают и закрываются, другие изначально открываются лишь на сезон, поэтому процесс не стоит на месте и время отсеивает лишнее, оставляя лучшее».

В результате остается ряд успешных магазинов, которым удалось пройти испытание временем, и именно они помогают Берлину поддерживать репутацию ведущего европейского центра независимой мужской моды. Прекрасным примером служат такие магазины, как Burg & Schild, предлагающий обширную коллекцию джинсовой и рабочей одежды в традиционном стиле; Chelsea Farmers Club, специализирующийся на смелых, элегантных костюмах и нарядных рубашках; и Soto Store, где можно найти интересную подборку нишевых брендов, включая Nanamica, Aspesi и Norse Projects. Самый широкий ассортимент одежды в городе представлен в универмаге Departmentstore Quartier 206, а также в магазинах сети 14oz. Среди монобрендовых бутиков в Берлине большой популярностью пользуется AD Deertz, открытый в 2000 году и предлагающий небольшие коллекции повседневной одежды для мужчин.

Основная масса магазинов мужской одежды сосредоточена в таких районах, как Mitte, включая квартал Scheunenviertel, Kreuzberg, Prenzlauer Berg и на улицах вокруг зоопарка. Некоторые из них довольно хорошо спрятаны, и, по словам МакДугалла, их не всегда легко отыскать.

Все бутики, расположенные вдали от популярных туристических маршрутов, считают своим долгом предложить покупателям нечто особенное, чтобы поддержать свою репутацию. «Чтобы выделиться из толпы и быть уникальными, сейчас как никогда важно уделять максимум внимания качественным вещам и безупречному сервису», – говорит основатель Burg & Schild Шейн Бранденбург. Берлин – это город контрастов: он привлекает все больше туристов из других стран и не прекращает развиваться в экономической сфере, но при этом аренда

жилья остается по-прежнему доступна, а культурная жизнь бьет ключом. «В последнее время стремление к независимому мышлению сильно возросло, – поясняет Бранденбург, – и проявляется это в первую очередь в манере одеваться. Порой можно встретить довольно необычные наряды и стили, но их воспринимают абсолютно нормально, в то время, как в других городах отклонение от общепринятых норм моды будет восприниматься в штыки. В Берлине мужчины могут свободно носить все, что пожелают».

Также, МакДугалл высказывает мнение о том, что на мужскую моду в Берлине большое влияние оказала ночная жизнь и знаменитые столичные клубы. «Большинство молодых людей формируют свой гардероб из вещей, найденных на рынках и в дизайнерских бутиках, зачастую добавляя свои собственные штрихи вручную с помощью швейной машинки, – говорит он. – Рынок винтажных изделий здесь весьма популярен, как и уличная мода».

Еще одной причиной, объясняющей популярность независимых магазинов, может служить тот факт, что Берлин в какой-то мере свободен от засилья сетевых магазинов, считает Вибке Деерц, основатель AD Deertz. «Раньше местные мужчины одевались в универмагах, и это привело к спросу на независимые магазины одежды, подобные тем, которыми женщины пользуются уже несколько лет подряд. – поясняет он. – Мир независимой дизайнерской одежды не так уж прост и имеет ряд своих особенностей – главное внимание здесь уделяется тканям и деталям, нежели трендам и стилям. Но в Берлине именно это и приветствуется».feinundripp.de, darklandsberlin.com,

burgundschild.com, chelseafarmersclub.de,

sotostore.com, addeertz.com

64: Sparkle And Shine

Трикотажный Бурлеск

Дизайнер Маркус Люпфер покоряет модную индустрию превосходным чувством

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юмора. В интервью Салли Макилхоун он рассказывает о своих коллекциях и вдохновении

Для поклонников моды немецкий дизайнер Маркус Люпфер в представлении не нуждается. Он превратил скучный, объемный трикотаж, который мы нехотя надеваем при первом похолодании, в яркую и веселую одежду. Благодаря своим джемперам с блестками в форме губ, животных и рожков с мороженым, он прославился на весь мир и не собирается останавливаться на достигнутом.

В его коллекции осень-зима 2015/16 представлены потрясающие мини-платья с гобеленовым принтом, юбки и куртки-бомберы, а также костюмы, обильно украшенные металлическими деталями. «В основу коллекции положена идея таинственного сада, – поясняет Люпфер. – Здесь и лесные жители, и садовые гномы, и запретный плод. Мы сосредоточили наше внимание на темной палитре и роскошных тканях». Слегка мрачные оттенки придают коллекции зрелости, разбавленной молодежными аксессуарами: шерстяными шляпами с кошачьими ушками, помпонами и ювелирными украшениями. Фаворитами коллекции дизайнер считает солнечные очки с цветочным принтом и «жаккардовую парку свободного покроя», которые смотрятся вместе «очень особенно».

Своим интересом к проектированию одежды Люпфер обязан бабушке, которая «оказала значительное влияние и вдохновила вступить на тропу моды». «Она была очень элегантной женщиной. Ее сестра была швеей, и я каждый раз с большим удовольствием приходил к ней в гости». Люпфер с отличием окончил Вестминстерский университет Лондона по специальности дизайн одежды. Его выпускная коллекция была продана в престижном лондонском бутике Koh Samui, а спустя четыре года он получил премию New Generation award от Британского совета моды (BFC). Серьезное влияние на творчество дизайнера оказали Германия и Великобритания, где он жил последнее

время. Германии он благодарен за полученные технические навыки, а в Англии он нашел прочную основу для дизайнерского процесса.

Фирменным почерком Люпфера считается узор в виде губ, появившийся из привычки дизайнера рисовать в конце своих писем «маленькие губы», означающие поцелуй. «Именно так появился узор “блестящие губы”», – поясняет Люпфер. Символ губ стал неотъемлемой частью эстетики дизайнера, которую он описывает, как «современную, удобную и немного забавную», а в своих поклонниках Люпфер видит «молодых, веселых искателей приключений с хорошим чувством юмора».

Коллекции дизайнера невероятно точно передают энергию молодости и дух моды, а также свидетельствуют об отличном чувстве юмора автора. К примеру, его джемперы из коллекции весна-лето 2015 украшены надписями «Crush» и «Mermaid», и Люпфер считает, что эти вещи хоть и считаются «эксклюзивными и особенными, но при этом отлично подходят для повседневной носки».

С виду забавные, но в то же время элегантные коллекции Люпфера привлекли немало современных звезд. По словам дизайнера, актриса Бритт Робертсон «роскошно смотрелась» в одном из его нарядов, кроме того, среди других поклонников творчества дизайнера были замечены Бейонсе, Рианна и Мадонна. «Всегда приятно видеть людей в нашей одежде, особенно молодых и ярких талантов», – говорит он.

Получив несколько наград и снискав популярность в рядах знаменитых личностей, Люпфер решительно настроен помогать молодым дизайнерам, начинающим свою карьеру. Одним из своих больших достижений Люпфер считает «поддержку небольших групп дизайнеров в Эфиопии, разрабатывающих свои коллекции и только вступающих на путь индустрии моды». Работа по продвижению малоизвестных дизайнеров, по словам Люпфера, приносит «небывалое внутреннее удовлетворение». Не часто встретишь,

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чтобы признанный во всем мире дизайнер решил посвятить свое драгоценное время на обучение подрастающего поколения модельеров, особенно из менее состоятельных слоев общества. В этом проглядывается отличная черта характера дизайнера: к своей работе он подходит с большой долей юмора, но в то же время испытывает сострадание и желание помочь другим.

Что касается настоящего момента, то его внимание сосредоточено на коллекциях очков и обуви для сезона весна-лето 2016: «Я жду не дождусь их выхода!» Как, впрочем, и мы с вами.markuslupfer.com

70: Stunning Concept

Великолепная Концепция

В берлинском квартале Митте открылось новое стильное место. Джози Тадеус-Джонс провел день, исследуя концептуальный магазин «the Store»

Одно из самых последних и захватывающих новшеств Берлина с трудом поддается определению. И хотя это место называется the Store (магазин), оно едва ли вписывается в рамки субъекта розничной торговли. На территории этого роскошного заведения представлено немало местных и международных брендов, а также кафе, салон красоты, парикмахерская, отдел товаров для дома и еще много всего интересного.

«Это культурный центр, где люди могут весело проводить время, – поясняет директор the Store, Селия Солф. – Мы хотели создать уютное место, где себя можно чувствовать как дома, работать или тратить деньги, но где никто ни к чему не обязывает».

Te Store является частью приватного клуба и отеля Soho House Berlin, расположенного в историческом здании в районе Митте. Однако несмотря на престижное расположение и огромные окна, ни у кого не вызывает сомнений, что здесь царит расслабленная атмосфера. При входе внутрь в глаза бросается витрина солнечных очков LGR в винтажном стиле и потрясающие ювелирные украшения Delfna Delettrez. Ассортимент одежды варьируется от всемирно известных брендов, таких как Joseph и Alexander Wang, до менее известных, включая Vetements и Trager Delaney, некоторые изделия которых представлены в магазине эксклюзивно. Мужчины могут найти для себя хороший выбор коллекций Christopher Kane с графическими принтами и беззаботный парижский шик от AMI.

По словам Солф, основной характеристикой представленных в the Store вещей является «элегантность, унисекс и комфорт», а также долговечное P

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качество. «Все, что вы найдете у нас, будет прекрасным дополнением к гардеробу, независимо от сезона. Мы предпочитаем вещи, которые вы можете не выбрасывать, а одеть на следующую зиму, например красивый кашемировый пуловер», – говорит она. Особенно выделяется серия головных уборов Rike Feuerstein и клатчи Jil Sander из желтой кожи.

Обширный отдел домашней утвари также впечатлит посетителей the Store. Среди товаров представлены работы как местных, так и зарубежных ремесленников: наряду с берберскими ковриками из Марокко здесь можно обнаружить матрасы Daniel Heer из лошадиной шерсти, которые делаются прямо за углом в мастерской на Rosa-Luxemburg-Strasse. «Они слишком симпатичные чтобы класть их на кровать», – восклицает Солф.

Большой ошибкой будет побывать здесь и не зайти в местный салон красоты, где обслуживают как мужчин, так и женщин. В Cheeky Parlour дамы смогут сделать безупречный маникюр, а мужчины смогут подровнять бороду или подстричься в парикмахерской Neville.

Во время отдыха можно пролистать журналы, подобранные берлинским

издательским домом «Do You Read Me?», а также винтажные издания моды, предоставленные «Idea books».

Если вам повезет встать рано и прийти в the Store прямо с утра, то вы сможете застать свежую выпечку, хлеб из полбы или банановый хлеб. Кулинарными приготовлениями заведуют Джонни Коллинз и Томми Таннок, которые добились большого успеха в Лондоне и теперь завоевывают столицу Германии. «Мы стараемся сотрудничать с частными производителями, насколько это возможно, а нашим идеалом всегда было органическое питание, лишенное коммерческого подтекста», – говорит Коллинз. В меню кроме всего прочего можно обнаружить оригинальные салаты, свежевыжатые соки и мюсли домашнего приготовления.

Все, что вы найдете в магазине, от столовых приборов Sue Binns в кафе до цветочных композиций Mary Lennox, – можно будет купить. «Идея заключается в том, что посетители могут приобрести абсолютно все, что они видят в магазине. Продается все, кроме сотрудников!», – смеется Солф. Представьте, что вы в гостях у друга с удивительным вкусом на вещи, только здесь вам дается шанс забрать домой

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все, что вы пожелаете.Нет сомнений, что за этой идеей

будущее. Сотрудники магазина весьма добродушны, но отлично знают свое дело, а творческий коллектив, отвечающий за развитие и обновление магазин, не перестает удивлять новыми идеями. Оригинальным вещам здесь всегда уделяется особое место, будь то блюдо в кафе или временная коллаборация. Учитывая такой насыщенный ассортимент, здесь легко можно провести целый день. «Я еще ни разу не взглянула на часы, чтоб узнать, сколько времени пролетело», – восклицает Солф.thestore-berlin.com

101: When You Shop Te World, Shop Tax Free

Совершая покупки по всему миру, совершайте их с Tax FreeУслуги Global Blue Tax Free Shopping позволят вам сэкономить на покупках, совершенных в около 270 000 магазинах, расположенных в самых лучших шоппинг районах мира.Так почему бы не присоединиться к 26 миллионам путешественников, совершающих покупки Tax Free с Global Blue каждый год? Просто найдите голубую звезду или спросите о Global Blue и следуйте нашим несложным инструкциям.

1. В магазинеГде бы вы ни совершали покупки, попросите Tax Free форму Global Blue и сохраните чеки.

2. При выездеВозвращаясь домой, в пункте отправления, пройдите к таможне для того, чтобы заверить ваши чеки для получения возврата в одном из наших офисов.

Контакты:[email protected]+421 232 111 111Потратьте минимум €25 и сэкономьте до 14.5% на стоимости покупок. Пожалуйста, примите к сведению, что конечная сумма

возврата составит сумму налога (НДС) минус административная комиссия. В некоторых аэропортах при возврате наличными взимается комиссия за каждую Tax Free форму.

美文翻译

56: Independent Spirit

独立精神

柏林的男装业正呈一片欣欣向荣之势，从新晋设计

师带来的前卫时装，到从未穿过的古董服饰，可谓应

有尽有， Josh Sims为您报道

敬请光临Aljoscha Augustin与其父亲在柏林所开

设的Fein Und Ripp男装店一探究竟。除了很可能

会被递上一杯啤酒之外，您或许还会发现一些前所

未见的款式设计。这是由于该店专精于上世纪二十

年代的独特风格，拥有众多从欧洲各地寻获的全新

古董服装，以致爱好者争相追捧，乐此不疲。

“在这里，我们并不太追求时尚。我们更倾向于

迎合拥有强烈个人风格的男士，他们想要的款式一

定是耐穿且经久弥新的。所谓时尚风云变化，经不起

时间的考验，”Augustin说道。

由苏格兰裔加拿大人Campbell McDougall与

他人联合创立的Darklands则与Fein Und Ripp略

微相反。顾名思义，Darklands偏好低沉阴郁的气

质和极简主义风格。店内服装款式纷繁，精选众多

品牌。Darklands坐落于城市边缘，整个店面颇似一

个硕大无比的白色盒子，既是商店又似画廊。

“柏林的时装景象一直在变化，”McDougall

说道，“柏林往往是新商店新理念的试金之地。其中

许多最后都以失败告终，且不乏临时创意店，所以商

店列表上的名字总是时添时去，变换极为频繁。脱

颖而出的都是真正有实力的好店，其中许多已然傲

立多年。”

这些长青店与其他一众商店，正在帮助铸就

柏林的名声，使其成为欧洲领先的独立男装零售

中心之一。其中最显著的例子包括屯聚了许多珍

稀牛仔及工装的Burg & Schild，以传统复古风范

见长；经营大胆夸张礼服和正装衬衫的Chelsea

Farmers Club；还有抓住了Nanamica、Aspesi以

及Norse Projects等小众品牌睿智而低调之精髓的

Soto Store。在Quartier 206百货商店以及14oz，

您可以找到更多男装女装精选品牌，后者在柏林共

拥有三家店面。在所有自有品牌商店中，有一家名

为AD Deertz，该店创始于2000年，专售小批量休

闲男装。

男装店集中于米特区（Mitte，包括其

globalblue.com

108

Scheunenviertel区域）、十字山区（Kreuzberg）、

普伦茨劳贝格（Prenzlauer Berg）以及柏林动物园

周边街道。据McDougall称，其中几家地理位置“

比较隐蔽”，需花费些功夫才能找到。

地处僻静区域的商店需要为顾客提供特殊的

商品才能够积累正面口碑。“若要打造自己的理

念，开设独一无二的商店，优质商品以及上乘服务

确是越来越重要，”Burg & Schild创始人Shane

Brandenburg说道。

柏林是个充满鲜明对比的城市：越来越多的外

国旅客正被吸引至这个经济蓬勃发展的地方，而与

此同时，某些区域的租金又不会太贵，整个城市的

血液中都流淌着艺术，存在着一种健康的反正统文

化。“一种非常独立的精神正在不断蔓延，带来了许

多不同的‘景象’，”Brandenburg解释道。“有些设计

十分独特，有时甚至可称之为极端，但是它们都为柏

林所接受，而许多其他城市则往往难以容忍任何突

破常规的事物。在柏林，男士可以随性穿着。”

McDougall补充道，近年来，柏林著名的夜生

活及夜店文化更是为男装行业带来了巨大推力。“很

多年轻人将他们在集市上和设计师品牌促销时期买

的衣服，与设计师朋友的作品和在家中自行改制的

服装混搭在一起，”他说道。“这里的古董服装市场

非常强劲，街头服饰亦然。”

AD Deertz的创立者Wibke Deertz认为，独

立商店不断兴盛崛起的部分原因在于连锁商店并没

有完全霸占柏林。“柏林的男士已不再只去百货商店

选购服装，更多的独立男装店便应运而生，而这样

的独立服装店在女装行业已有好一段历史了。”她解

释道。“独立时装设计入门很难，男装也有其特殊挑

战——男装更注重面料和细节，而不是风格上的极

致变幻。但是柏林对于这样的设计却尤其欢迎。”

feinundripp.de，darklandsberlin.com，

burgundschild.com，chelseafarmersclub.de，

sotostore.com，addeertz.com

64: Sparkle And Shine

璀璨夺目

设计师Markus Lupfer为时尚圈带来人们喜闻乐见

的诙谐。他与Sally McIlhone畅谈自己的最新系列

与灵感来源

对时尚爱好者而言，德国设计师Markus Lupfer无

需赘言介绍。他一手复兴了针织品，将其从人们在寒

冷天气穿着的笨重单调外套，改造成趣味盎然的时

尚基本款。他最出名的作品是以亮片组合成嘴唇、动

物和冰淇淋等图案的毛衣，如今他已经蜚声国际，并

不断为自己的系列注入更多出挑元素。

他的2015/16秋冬系列包括各种令人惊艳的织

锦印花迷你连衣裙、短裙与短夹克，以及创意十足

的剪裁与金属色块。“这个系列的灵感来源是一座秘

密花园，”Lupfer解释道。“里面住着林地居民、花园

侏儒，还有禁果生长。我们专门使用深色系与华丽

面料。”这些沉稳色调为系列平添的成熟气质，被猫

耳羊毛帽、绒线球与珍珠等青春风装饰细节巧妙平

衡。当被问及最喜欢的秋冬季搭配时，设计师着重介

绍了雏菊印花墨镜与“夸张提花大衣”，这两者搭配

起来“真的很特别”。

Lupfer将自己对服装设计的热情归功于他的外

婆，“她对我影响深远，激励我进入时尚圈打拼。”“

她是一名迷人的淑女。她的姐姐是裁缝，所以去她

的住所拜访总是让我兴奋不已。”Lupfer后来决定

在伦敦威斯敏斯特大学学习时装设计，并以一等P

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荣誉学位毕业。他的毕业设计在Koh Samui，这间

伦敦最为人称道的、出售新人设计师作品的店铺中

有售。仅仅过了四年，他便被英国时装理事会授予

New Generation“新生代”大奖。曾在德国与英国

居住过的Lupfer，认为两个国家都帮助他塑造出创

意慧眼，德国磨练了他的专业技能，英国则为他的设

计流程打下了坚实基础。

Lupfer设计中最知名的图案是一对噘起的亮

片嘴唇，灵感来源于他喜欢在信件末尾画上“小小

手绘嘴唇”来代表亲吻的习惯。“这是亮片嘴唇的原

型，”Lupfer解释道。这个小嘴唇也浓缩着Lupfer

式美学，即“摩登、耐穿与略略诙谐”，设计师认为自

己的顾客们是“年轻、快乐、寻求冒险”与“有幽默

感的”。

值得一提的是，Lupfer的针织系列中同样洋溢

着年轻、跃动的活力与不少“女孩风”的幽默元素。

例如2015年春夏系列中的亮片毛衣，就诉说着“暗

恋”与“美人鱼“的故事，这些单品被Lupfer视作“

匠心独具但同样适合每天穿着的设计款”。

以耐穿、有趣又不失优雅的风格获得市场青

睐，Lupfer牢牢吸引着名流的目光。他表示，女星

Britt Robertson被目击身着当季的某件作品并且“

美若天仙”，Beyoncé、Rhianna与Madonna也同样

穿过他的设计作品。“见到人们穿我们的衣服总是令

人无比兴奋，特别是那些年轻、激动人心、才华出众

的人物，”他表示。

即便屡获殊荣且作品被一线明星争相穿

着，Lupfer仍决心为那些刚开始职业生涯的设计师

们提供帮助。Lupfer口中自己最值得骄傲的成就，

是“帮助一小群埃塞俄比亚设计师开发他们的作品，

并助他们步上职业生涯。”帮助培养无名设计师的

经验被Lupfer形容为“真正有所值”。对功成名就

的国际知名设计师而言，从繁忙日程表中抽出时间

关心未来一代并不常见，特别是那些出身并不起眼

的。这也侧面彰显出Lupfer的性格：他可能热衷追

逐趣味，但当牵涉到设计时，他是极富同情心并积极

回报社会的。

不过目前而言，他的重心是2016年春夏的太阳

镜与鞋履系列：“这两个系列都让我心潮澎湃！”当

然，勿庸置疑的，我们也迫不及待。

markuslupfer.com

70: Stunning Concept

惊艳理念

柏林米特区新开了一家极具创新开拓性的生活方式

商店，名字就叫“商店”。Josie Thaddeus-Johns前

往一探究竟

柏林这家新近开张的商店令人叹为观止，无法对其

轻言定义。它虽名为“商店”（the Store），却又绝非

寻常的零售地点。宽敞大气的店面内，不仅荟萃了诸

多本地及国际时尚品牌，还设有咖啡厅、美容院、理

发店、家居用品专区以及一块公共工作区。除此之

外，还有更多便利设施正在筹建当中。

“这里是一个文化中心，是人们放松休闲的地

方，”The Store经理Celia Solf解释道。“我们想要

创造一个温馨的氛围，让来客觉得这里就像是家，

可以是工作的地点，也可以是消费的地方，没人会迫

使你做任何事。”

The Store名属Soho House Berlin麾下，这

是一家私人俱乐部及酒店，位于米特区一栋标志

性建筑之内。由此即可断言，the Store除了地理位

置绝佳、窗户宽大敞亮之外，还必然弥漫着一股悠

然自得的意味。一入商店，映入眼帘的便可能是一

系列LGR复古太阳眼镜以及Delfna Delettrez

设计的惊艳珠宝。店内时装不光囊括了Joseph

及Alexander Wang这样的国际热门大牌，也

集锦了各类较小的品牌，如Vetements及Trager

Delaney；更有众多商品为the Store专售，仅此一

家。男士既能饱览Christopher Kane带来的图样印

花，也可尽享AMI轻松自如的巴黎时尚之风。

Solf将商店时尚选择的创意标准形容为“优雅、

中性而舒适”，并着重强调商品的质量与耐用性。“所

有单品都将提升您的造型，且经得起时间的考验。

我们喜欢的是那些您能够保存下来、放到下个冬天

仍能穿的服装，比如一件漂亮的山羊绒套衫，”她说

道。Rike Feuerstein的一系列帽子以及Jil Sander

的黄色皮质手包都将让您大放异彩。

The Store宽敞大气的家居用品专区也一定会

令访客赞叹不绝。这里汇聚了本地及国际一流工

匠的才智与手艺，不光拥有来自摩洛哥的柏柏尔

（Berber）毛皮地毯，还有Daniel Heer在其坐落于

Rosa-Luxemburg-Strasse大街附近的工作室内制

作的马毛床垫。“这么漂亮的东西放在床上真是可惜

了！”Solf惊叹道。

造访The Store时，您不妨花些时间慢慢体验为

所有男士女士精心打造的驻店美容及美发设施。移

步至Cheeky Parlour尽享美甲及其他美容理疗，或

是到Neville理发店享受男士胡须修剪及其他服务。

除此之外，店内还有海量读物供您选择，无论是柏

林期刊大户Do You Read Me?精心甄选的杂志，

还是Idea books免费提供的古董时尚书册，可谓应

有尽有。

早到的顾客可能还会享用到芳香四溢、新鲜出

炉的斯佩尔特小麦面包或是香蕉面包。所有食品供

应皆由Johnnie Collins以及Tommy Tannock掌

管，两人曾在伦敦餐饮界创下了一番天地，如今则

将其美食理念带到了德国首都柏林。“我们尽可能

和小的生产商合作，以实现健康有机和非商业化的

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Johnnie Collins وTommy Tannock اللّذين حّققا

نجاحاً باهراً ف لندن وحمل أسلوبهم إل العاصمة اللانيّة. يقول Collins: “نعمل مع منتجي صغار حيثم أمكن والسلوب دوماً

عضوي وغي تجاري”. يكن الزبائن ا“ستمتاع بسلطات مبتكرة وعصائر باردة وغرانو“ من صنعهم وغيها من الطايب.

كل ما يقع عليه نظرك ف the Store للبيع، من لوازم الائدة Sue Binns الستخدمة ف القهى إل تنسيقات أزهار

Mary Lennox. تشح Solf ضاحكة: “تتمثّل الفكرة ف إمكانيّة شاء كل ما تراه ف التجر. كل شء للبيع، باستثناء فريق العمل!” تخيّل أن تض وقتاً ف منزل صديق رفيع الذوق ويُسمح

لك أن تأخذ ما يعجبك.“ شّك أّن هذا هو مستقبل التجر التخّصص. طاقم العمل

هادئ لكن مدرك لدّق التفاصيل، ف حي أّن الفريق البداعي متحّمس ومبتكر ومركّز عل الحدث الضخم التال. يُسلّط الضوء

عل القطع الميّزة، بغّ” النظر إن كانت تُقّدم ف القهى أو تثّل تعاوناً فريداً من نوعه ف عال الوضة. بوجود هذا الزخم من

:Solf الشياء، من السهل جداً قضاء معظم النهار هناك. تضيف“ل أنظر يوماً إل ساعتي لرى كم الوقت!”

thestore-berlin.com

When You Shop The World,

Shop Tax Free: 101

عندما تتسّوق حول العال، تسّوق من دون دفع الضيبة

تقّدم لك غلوبل بلو Global Blue خدمة التسّوق من دون دفع الضيبة Tax Free لتّدخر الال لدى تسّوقك ف أكث من

270,000 متجر ف أبرز مناطق التسّوق حول العال.فلَم “ تنضّم إل الـ 26 مليون مسافر الذين يتسّوقون من دون دفع الضيبة من خلل غلوبل بلو Global Blue كّل سنة؟ ما

عليك إ“ أن تبحث عن النجمة الزرقاء أو تسأل عن غلوبل بلو Global Blue وتتبع خطواتنا السهلة.

1. تسّوقأينم تسّوقت، أطلب الحصول عل طلب استداد الضيبة الخاّص

بغلوبل بلو Global Blue وتذكّر أن تحتفظ باليصا“ت.

2. أطلبف طريق العودة إل وطنك، أقصد مكتب الجمرك عند نقطة

الغادرة لتتم الصادقة عل إيصا“تك قبل قب” ا“ستداد من أحد مكاتب ا“ستداد الخاّصة بنا.

للتّصال:[email protected]

111 111 232 +421أنفق حّداً أدن قدره 25€ واّدخر حتّى %14.5 من ثن مشتياتك. يشمل مبلغ ا“ستداد النهائ الذي ستحصل عليه مجموع الضيبة

عل القيمة الضافة ناقص رسم إداري. ف بع” الطارات، يُفرض رسم خدمة نقدي عل كل طلب استداد ضيبة ف حال رغبت

بالحصول عل استداد فوري نقدي.

美食理想，”Collins说道。食客可以在此享用到创意

色拉、冷榨果汁、自制格兰诺拉麦片以及其他众多

美食佳肴。

在the Store，所有您眼光所及之物皆可购买，

包括咖啡厅内所使用的Sue Binns陶器以及Mary

Lennox带来的插花。“我们的理念就是您在店内看

到的任何东西，您都可以购买。所有东西都能卖，除

了我的团队成员们！”Solf笑道。想象一下您在朋友

家中悠闲地享用着无懈可击的美食，回家之时还能

带走您最钟意的物件，这是何等美事。

这无疑就是概念店的未来。所有店员都看起来

放松惬意且知识渊博，而创意团队则饱含着激情与

奇思妙想，着眼于未来。无论是咖啡厅供应的美食，

还是独树一帜的时尚单品，富有个性的物件在此都

有着一席之地，都可尽情大放异彩。可体验的实在太

多，于店内泡上大半天并非难事。Solf赞叹道：“在

店里的时候，我可从来都没看过手表呢！”

thestore-berlin.com

101: When You Shop The World,

Shop Tax Free

畅购全球，尊享退税

当您在全球顶级购物区中的27万多家商店消费时，

环球蓝联（Global Blue）购物退税服务（Tax Free

Shopping）为您节约购物开销。

每年有两千六百多万名游客通过环球蓝联（Global

Blue）获得购物退税，您怎能错过？您要做的只

是寻找蓝星标志或者问询商家是否提供环球蓝联

（Global Blue）服务，然后遵循我们简单的退税

过程：

1. 消费购物

无论您在哪里消费，请索要环球蓝联退税表格

（Global Blue Tax Free Form），并记得保存

小票。

2. 申请退税

当您准备回家时，您需要先去出发城市的海关柜台

请他们在您的退税表格上盖章，然后再到环球蓝联

的退税点领取您的退税款。

联系方式：

[email protected]

+421 232 111 111

最低消费€25即可节约高达购买价格14.5% 的税。请

注意：最终退款将包含增值税总额，但是要扣除管

理手续费。部分机场还将以退税申请表为单位收取

现金退税手续费。

111

Stunning Concept: 70

فكرة مذهلة

Josie تقض .Mitte افتُتح مؤخراً مشوٌع ُمبتكر ف منطقةthe Store يوماً كاملً تستكشف Thaddeus

تشذ إحدى أبرز الضافات الخية إل برلي عن القاعدة. بالرغم من تسمية الشوع the Store أي متجر، إنّه أكث من مركز للتسّوق بكثي. تحوي هذه الساحة الشاسعة علمات تجاريّة

محليّة وعاليّة مختّصة بالزياء بالضافة إل مقهى ومركز تجميل ومحّل حلقة وقسم خاص بلوازم النزل، كم يضّم منطقة عمل

مشتكة ومنشآت أخرى قيد النشاء.تقول Celia Solf مديرة the Store: “إنّه مركٌز ثقاف حيث

يكن الشخاص أن يلتقوا. أردنا ابتكار مكان مريح كالنزل، يكن أن تعمل فيه أو تنفق الال فيه لكّنك غي مجب عل فعل أّي

شء.”إنّه جزء من Soho House Berlin وهو نادي خاص بالعضاء وفندق ف مبنى بارز ف منطقة Mitte. من الواضح

جّداً أنّه بالرغم من موقعه الهيب ونوافذه الضخمة، يتمتّع بجّو LGR هادئ. لدى دخول التجر، من الرّجح أن ترى نظارات Delfina مستوحاة من الاض ومجوهرات رائعة من تصميم

Delettrez. تتنّوع خيارات اللبس هنا بي أسمء عاليّة

مشهورة مثل Joseph and Alexander Wang وعلمات تجاريّة صغية مثل Vetements وTrager Delaney، مع بع” القطع الحصيّة لتجر the Store. أّما الرجال، فيمكنهم

AMI وأناقة Christopher Kane ا“ستمتاع برسومالباريسيّة الطبيعيّة.

تصف Solf الدارة البداعيّة التي تختار أزياء التجر بـ “النيقة والريحة والهتّمة بالرجال والنساء عل حّد سواء” مع

التكيز عل الجودة التي “ تفنى مع الوقت. فتقول: “يكن إضافة نة. نحّب كّل القطع إل ما تلك من ملبس إذ “ ترتبط بوضة معيّ

القطع التي يكن ا“حتفاظ بها وارتداؤها الشتاء القبل، ككنزة جميلة من الكشمي”. تشمل القطع الميّزة مجموعة من قبّعات

Jil وحقائب يد من الجلد الصفر من Rike Feuerstein.Sander

the و“ بّد أن يُذهل الزّوار بقسم لوازم النزل الشاسع في بالضافة ي وعاليّ Store. تضّم التشكيلة ابتكارات حرفيّي محليّ

إل سّجاد المازيغ من الغرب إل جانب أفرشة من شعر الحصان Rosa- ف مشغله القريب ف شارع Daniel Heer من صنع

Luxemburg Strasse. تعلّق Solf قائلة: “لروعته، من الجنون أن يستخدمه الشخص كفراش!”.

ف خلل زيارتك للمتجر، أقصد مركزي التجميل والحلقة للنساء والرجال؛ يقّدم Cheeky Parlour خدمة العناية بالظافر

وعلجات أخرى ويوفّر محّل الحلقة Neville العناية باللّحية وغيها من الخدمات للرجال.

تجدر الشارة إل الطبوعات التوافرة عل سبيل مجلت مختارة من?Do You Read Me ومجموعات كتب عن الوضة

.Idea books العريقة تقدمة ،the Store تستقبل روائح الخبز الطازج القادمي باكراً إلمن حنطة أو رغيف بطعم الوز. يتوّل قسم الطعام كّل من

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،feinundripp.de ،darklandsberlin.com

،burgundschild.com ،chelseafarmersclub.de

sotostore.com ،addeertz.com

Sparkle And Shine: 64

بريق ولعان

Sally McIlhone عن أحدث مجموعاته ومصادر إلهامه

Markus ل داعي لتعريف محبّي الوضة إل الصّمم اللانLupfer. إنّه الرجل الذي أعاد إحياء اللبس الحبوكة فحّولها من

قطع خارجيّة فضفاضة وشاحبة ترتديها ف يوٍم بارد إل تصاميم مرحة مرغوبة. اشتهر بتصاميمه ال–خرفة بشفاه وحيوانات وبوظة لّاعة فذاع صيته حول العال ويضيف حاليّاً إل مجموعاته عناص

مميّ–ة.مجموعته لخريف/شتاء 2015/2016 غنيّة بفساتي قصية

رائعة بنقش النجود وبتناني وستات ضيّقة حتّى الخص وتجمع بي أسلوب تصميم الزياء البتكر وألوان العادن الوفية. يشح

Lupfer قائلً: “تقوم عل فكرة حديقة سيّة، حيث الشخصيّات

الخشبيّة والق–ام والفاكهة الحرّمة. ركّ–نا عل اللوان الداكنة والقمشة الفاخرة.” تساهم هذه اللوان الح–ينة ف إضفاء عنص

الرصانة إل الجموعة ويتّم تعديل ذلك من خلل أكسسوارات يافعة كالقبّعات الصوفيّة ال–خرفة بأذن قطّة وكرات صوفيّة

وقطع صغية مرّصعة بالحجار. أّما الطللة الفّضلة لديه للخريف والشتاء، فهي تلك التي تجمع بي نظّاراته التي تحمل صور أزهار

القحوان و”ستة فضفاضة من الجاكار م–خرفة بالزهار”.يع–و Lupfer حمسته لتصميم الزياء إل جّدته التي “أثّرت

دة ف غاية ب كثياً وألهمتي لدخول مجال الزياء. كانت سيّالسحر. كانت أختها خيّاطة وكم أحببت أن أزورها.” اختار

University of دراسة تصميم الزياء ف جامعة Lupfer

Westminster ف لندن حيث تخّرج مع تنويه ممتاز. بيعت

Koh مجموعة عامه الدراس الخي ف الحّل اللّندن البارزSamui لواهب التصميم الجديدة وبعد أربع سنوات ل غي، حاز

British Fashion من New Generation Award جائ–ةCouncil. عاش Lupfer ف ألانيا والملكة التّحدة واستوحى

من كلتيهم، لذا إنّه ممّت من البلدين لصقل رؤيته البداعيّة؛ ألانيا من الناحية الفنيّة والملكة التّحدة لنحه أساساً متيناً ف

مسية التصميم.من أبرز تصاميم Lupfer الشفتان النافرتان اللّمعتان

اللّتان تطّورتا من عادته بتوقيع رسائله بشفتي صغيتي مرسومتي باليد للدللة عل قبلة. يقول Lupfer ف هذا الصدد: “هذه

كانت بداية الشفتي اللّمعتي”. كم تنخرط الشفتان ف أسلوب Lupfer الذي يصفه بـ “العاص والعمل والُتّسم ببعض

السخرية” ويرى أّن زبائنه “شباباً ومرحي ويبحثون عن مغامرة ويتمتّعون بحّس الفكاهة.”

تُجّسد ملبس Lupfer الحبوكة هذه الطاقة الشبابيّة الحيّة بالتحديد وتتضّمن الكثي منها تلميحات أنثويّة ساخرة. عل سبيل الثال، تظهر كلمتا “Crush” و”Mermaid” عل بعض

Lupfer التصاميم اللمعة ف مجموعة ربيع/صيف 2015 ويعتبهذه القطع مميّ–ة لكن يكن ارتداؤها كّل يوم.”

من خلل حش السوق ف أزياء عمليّة ومرحة وف الوقت عينه

ات الرفيعة الستوى. أنيقة، لفت Lupfer انتباه بعض الشخصيّيقول إّن المثّلة Britt Rberts بدت “رائعة” ف إحدى قطع

Rhiannaو Beyoncé الجموعة الحاليّة وإّن كّل من وMadonna ارتدت من تصميمه. يضيف: “من الذهل دوماً أن

نرى ا”خرين ف ملبسنا، وبخاّصة اليافعي والوهوبي.”عل الرغم من حيازته جوائ– مختلفة ورؤية تصاميمه عل مشاهي

من الصّف الّول، ما زال Lupfer عازماً عل مساعدة مصّممي يسعون إل إطلق أعملهم. يعتب Lupfer أّن النجاز الكث فخراً الذي حّققه هو “دعم مجموعة صغية من الصّممي ف

أثيوبيا لنجاز مجموعاتهم ومساعدتهم عل الض قدماً ف هذه الهنة.” يصف Lupfer تجربة مساعدة مصّممي غي معروفي بـ “الج–ية للغاية”. فنادراً ما يخّصص مصّمٌم مشهور عاليّاً وقتاً للتفكي بأجيال الصّممي القادمي وهذا خي دليل عل شخصيّة Lupfer: قد يركّ– كثياً عل الرح ف تصاميمه، لكّنه يتعاطف

كثياً مع ا”خرين ويحّب العطاء.أّما ا”ن، فيصّب تركي–ه عل مجموعتي النظّارات والحذية

لربيع/صيف 2016 ويقول: “أشعر بحمس كبي للمجموعتي!” ول عجب أنّنا متحّمسي أيضاً. markuslupfer.com

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روح مستقلّة

ترجمة باللغة العربيّة

بي تصاميم خلقة من ابتكار مصّممي صاعدين وملبس عريقة غي ملبوسة، تشهد ساحة الزياء الخاّصة بالرجال ف برلي ازدهاراً

Josh Sims ملحوظاً، تقرير

Aljoscha Augustin لـFein Und Ripp أقصد متجرووالده ف برلي؛ بالضافة إل الحتمل الكبي بأن يقّدموا إليك كوباً من البية، من المكن جّداً أن تجد ملبس ل ترَها من قبل. يختّص الحّل بأسلوب العشينات، با ف ذلك قطع عريقة غي ملبوسة من

حول أوروبا، ما جعله مكاناً مقصوداً.يقول Augustin: “ل نول أهميّة كبى للموضة هنا.

نجذب الرجل ذا السلوب الفريد، الذي يبحث عن ملبس ل بّد من ارتدائها لسنوات عديدة قبل أن تبدو بأفضل حلّة لها. حينئٍذ،

تكون الوضة قد قطعت أشواطاً.” Campbell أّسس الكندي من أصول اسكتلنديّة

McDougall متجر Darklands الذي يشّكل إل حّد ما

نقيض Fein Und Ripp. يشتهر بالسلوب الدروس والبسيط ويضّم مجموعة واسعة من السمء التجاريّة التنّوعة ف مساحة

شاسعة أشبه بصندوق أبيض عل طرف الدينة؛ فيستحيل معرضاً أكث منه متجر.

يقول McDougall: “الشهد ف برلي ف تغّيٍ دائم. بالرغم من ضّ“ أموال أكث ف الدينة ا”ن منه ف الاض، ل تزال

برلي حقل تجارب للمتاجر والفاهيم الجديدة. يفشل الكثي منها وبعضها يكون مؤقّتاً، لذا تتغّي لئحة الحلت التي تفتح وتغلق دة التجّذرة أبوابها باستمرار، ف حي توجد بعض الحلت الجيّ

القائة منذ سنوات.”تساهم هذه الستثمرات وغيها من التاجر ف ترسي“

شهرة برلي كأحد الراكز الرائدة ف أوروبا لتّجار اللبس الرجاليّة الستقلّي. من أبرز السمء Burg & Schild الذي يعرض قطعاً

من الّدنيم النادر وملبس خاّصة بالعمل، أي ما يُعرف بالسلوب “العريق”؛ وChelsea Farmers Club الذي يقّدم بدلت

أنيقة وقمصاناً طويلة أشبه بفساتي؛ وSoto Store الذي يتميّز Nanamica بالسلوب الذك غي التكلّف من علمات بارزة مثل

وAspesi و Norse Projects. ثّة تشكيلة أكب من العلمات التجاريّة )للرجال والنساء( ف متجر Quartier 206 الكبي كم وف 14oz بتاجره الثلثة ف الدينة. أّما الحلت التي تحمل إسم

علمتها التجاريّة، فنذكر منها AD Deertz وهي علمة تأّسست سنة 2000 وتختّص بتشكيلت صغية من اللبس الرجاليّة

العمليّة.تتكّز متاجر ملبس الرجال ف منطقة Mitte وبخاّصة ف

Prenzlauerو Kreuzbergو Scheunenviertel منطقةBerg وف الشوارع الحيطة بحديقة الحيوانات. يصعب إيجاد

البعض منها لوجودها ف “أماكن غي واضحة”، عل حّد قول .McDougall

بالتال، ل بّد للمتاجر الواقعة ف الشوارع الفرعيّة أن تقّدم Shane للزبائن عروضاً مثية للهتمم لتكسب شهرة. يقول

Brandenburg، الؤّسس الشيك لـ Burg & Schild: “بات

دة وخلق أفكار من الهّم التكيز عل القطع الجيّدة والخدمة الجيّخاّصة بك وابتكار متجر فريد من نوعه.”

برلي مدينة التناقض: إنّها ماضية ف استقطاب الزيد من الزّوار من بلدان أخرى وتتطّور اقتصاديّاً، لكن ف الوقت عينه، تجد

بدلت اليجار ف بعض مناطقها مقبولة وتتمتّع بحّس فّني قوي وتضّم بعض الظواهر السليمة العاكسة لثقافتها. يشح

Brandenburg قائلً: “نشأت مع الوقت روٌح مستقلّة بأوجه

متنّوعة. قد تكون مختلفة تاماً ومتطرّفة أحياناً، لكّنها مقبولة، ف حي ل يُحتمل أي شء خارج عن الألوف ف مدن أخرى. لذا يكن

الرجل أن يرتدي ما يشاء ف برلي.”يضيف McDougall أنّه ف السنوات الخية، ذاع صيت برلي بالحياة اللّيليّة وثقافة النوادي ما دفع عجلة قطاع اللبس الرجاليّة إل المام. يقول ف هذا الصدد: “يبتكر معظم الشباب

إطللتهم من خلل ارتداء ملبس يجدونها ف السوق وف محلت راقية بأسعار مخّفضة وينّسقونها مع قطع من تصميم أصدقائهم وأخرى يتلكونها أصلً. سوق اللبس العريقة قوي جّداً هنا كم

هو حال ملبس موضة الشارع.”برأي Wibke Deertz، مؤِسسة AD Deertz: “تشهد

التاجر الستقلّة ازدهاراً موازياً نتيجة عدم سيطرة سلسل الحلت ف برلي. اعتاد الرجال هنا التسّوق من التاجر الكبى، ما استدعى

زيادة التاجر الستقلّة الختّصة بلبس الرجال، كالتي توافرت للنساء منذ سنوات. ليس من السهل الدخول إل عال تصميم

الزياء الستقّل، فكيف هو الحال إن كانت ملبس للرجال – حيث يجري التكي– أكث عل القمشة والتفاصيل، منه عل التغييات

الجذريّة ف السلوب. إل أّن برلي تستقبل كّل ذلك برحابة صدر!”،

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This unusual accessory is perfect for adding a touch of drama to an everyday outft or for topping of an elegant evening gown. As each piece is unique, there will be slight colour variations, and other shades to the one pictured are available on request. Customers are advised to contact the showroom before visiting. thRita in Palma Alime Starlet collar, €549,Rita in Palma, Kienitzer Strasse 101, 12049 Berlin, +49 (0)30 8574 8930,rita-in-palma.com

CROCHET QUEEN

Founded by Ann-Kathrin Carstensen in 2010, Rita in Palma is a hand-crocheted jewellery and accessories label which is based in Berlin. The brand works closely with talented Turkish women to create unique products such as this high-necked collar. All items from Rita in Palma are handmade by expert craftswomen, and the Alime Starlet collar has been created through a sophisticated technique called mekikand then fnished with a gold-plated charm.

FOSSIL STORES BERLIN · LEIPZIGER PLATZ 12/13, 10117 BERLIN · ALEXA SHOPPING CENTER, GRUNERSTRASSE 20, 10179 BERLIN

FRIEDRICHSTRASSE 96, 10117 BERLIN · EUROPA CENTER, TAUENTZIENSTRASSE 9-12, 10789 BERLIN · WWW.FOSSIL.COM

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